Strong Market Presence With an estimated revenue between one billion and ten billion dollars and a workforce exceeding 5,000 employees, Thirty-One Gifts has established a significant footprint in the retail direct-selling industry, indicating substantial sales potential and loyal customer base.

Expansion and Restructuring The company has experienced notable organizational shifts, including closing its Columbus distribution center and laying off 620 employees in 2019, while expanding its Flower Mound facility and increasing headcount, highlighting opportunities for scalable and diversified supply chain and sales channels.

Leadership Evolution The appointment of a new CEO in July 2021 suggests a strategic focus on growth and innovation, presenting opportunities to align sales efforts with future company initiatives and leadership-driven market directions.

Community and Philanthropy Partnerships like the relaunch with Girls on the Run International and the launch of the charity-focused Thirty-One Gives program demonstrate a strong community engagement platform that can be leveraged for brand loyalty and targeted corporate partnership opportunities.

Digital Tools and Technologies Utilization of diverse technological platforms like Microsoft SharePoint, Audacity, and Bazaarvoice Reviews reveals a focus on digital engagement, customer feedback, and operational efficiency, presenting avenues to enhance customer experience and increase sales through data-driven strategies.