Insights

Digital Engagement Opportunities Total Fitness employs multiple digital content platforms and tools such as Google Maps, MouseFlow, and Open Graph, presenting opportunities to offer innovative digital solutions like personalized content, app integrations, or marketing automation to enhance member engagement and retention.

New Facility Expansion The recent launch of specially designed gyms for women and the expansion across 15 large-scale health clubs indicates a growing market segment and physical presence, creating potential for targeted equipment, facility management solutions, or membership management services tailored to these new venues.

Member Growth Potential With over 100,000 customers and continuous initiatives like baby swim lessons and competitions, there is a strong basis for upselling digital fitness programs, personal training packages, or specialized wellness services that align with diverse member interests and age groups.

Data Security Focus The recent data breach highlights a critical need for improved cybersecurity and data management solutions, creating opportunities to offer secure IT infrastructure, compliance services, or data protection systems to mitigate future risks and strengthen customer trust.

Financial Growth Leverage Given the recent significant funding through an $8.5 million loan, there is potential to introduce innovative fitness technology, advanced member analytics, or operational efficiency tools aimed at scaling services and improving profitability in line with expansion strategies.

Total Fitness Tech Stack

Total Fitness uses 8 technology products and services including Trident AB, cdnjs, Open Graph, and more. Explore Total Fitness's tech stack below.

  • Trident AB
    A/B Testing
  • cdnjs
    Content Delivery Network
  • Open Graph
    Content Management System
  • Font Awesome
    Font Scripts
  • Element UI
    Javascript Frameworks
  • SweetAlert
    Javascript Libraries
  • Google Maps
    Maps
  • MouseFlow
    Web Analytics

Media & News

Total Fitness's Email Address Formats

Total Fitness uses at least 1 format(s):
Total Fitness Email FormatsExamplePercentage
FirstLast@totalfitness.co.ukJohnDoe@totalfitness.co.uk
53%
First.Last@totalfitness.co.ukJohn.Doe@totalfitness.co.uk
41%
FirLast@totalfitness.co.ukJohDoe@totalfitness.co.uk
3%
Last@totalfitness.co.ukDoe@totalfitness.co.uk
3%

Frequently Asked Questions

Where is Total Fitness's headquarters located?

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Total Fitness's main headquarters is located at Wilmslow Way, Handforth Cheshire, SK9 3PE, GB. The company has employees across 6 continents, including EuropeNorth AmericaSouth America.

What is Total Fitness's phone number?

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You can contact Total Fitness's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Total Fitness's stock symbol?

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Total Fitness is a publicly traded company; the company's stock symbol is BFTH.

What is Total Fitness's official website and social media links?

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Total Fitness's official website is totalfitness.co.uk and has social profiles on LinkedIn.

How much revenue does Total Fitness generate?

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As of October 2025, Total Fitness's annual revenue is estimated to be $5M.

What is Total Fitness's SIC code NAICS code?

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Total Fitness's SIC code is 7991 - Physical Fitness Facilities NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Total Fitness have currently?

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As of October 2025, Total Fitness has approximately 823 employees across 6 continents, including EuropeNorth AmericaSouth America. Key team members include Chief Executive Officer: T. F.Chief Commercial Officer: K. C.Chief Financial Officer: T. R.. Explore Total Fitness's employee directory with LeadIQ.

What industry does Total Fitness belong to?

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Total Fitness operates in the Wellness and Fitness Services industry.

What technology does Total Fitness use?

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Total Fitness's tech stack includes Trident ABcdnjsOpen GraphFont AwesomeElement UISweetAlertGoogle MapsMouseFlow.

What is Total Fitness's email format?

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Total Fitness's email format typically follows the pattern of FirstLast@totalfitness.co.uk. Find more Total Fitness email formats with LeadIQ.

When was Total Fitness founded?

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Total Fitness was founded in 1993.
Total Fitness

Total Fitness

Wellness and Fitness ServicesUnited Kingdom501-1000 Employees

We’re Total Fitness, a leading health club brand in the North of England and Wales. We’re there for every fitness moment no matter the age, life stage, or workout preference. We have 15 supersize health clubs with learn to swim academies on site. In 2024, we opened 2 new gyms purposefully designed for women- The Women’s Gym by Total Fitness.
 
Driven by the belief that everyone is better fitter, our mission is to help you, help yourself. We give you all you need to get going and keep going.
Because we know that what worked yesterday, what excited and motivated you, might not work today. Variety and choice keep us energized and bring richness to the everyday so we offer many ways to workout; extensive gym floors, over 70 classes a week, impressive swimming pools, expert personal trainers, and digital content. 

With us, there’s a lifetime worth of opportunities to discover as and when you need them. We’re here to give you as much – or as little - support as you want, as you put in the work and define what possible means to you.
It’s about finding the fitness you need for the moment you’re in.

With a dedicated team of over 700, alongside a network of freelance fitness partners and brands, we work together to fulfil our promise of providing the spaces and opportunities that empower over 100,000 customers to achieve more than they ever thought possible.

Section iconCompany Overview

Headquarters
Wilmslow Way, Handforth Cheshire, SK9 3PE, GB
Phone number
SIC Code
7991 - Physical Fitness Facilities
Stock Symbol
BFTH
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
1993
Employees
501-1000

Section iconFunding & Financials

  • $50M$100M

    Total Fitness's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Total Fitness's revenue is estimated to be in the range of $50M$100M

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