Growing Senior Community Reach Touchtown serves over 1,300 senior living communities reaching more than 500,000 seniors, staff, and families through a variety of platforms. This extensive user base presents significant opportunities for expanding additional content, engagement tools, and integrated services to enhance community connectivity and resident wellness.

Recent Platform Integrations With their recent integrations for PointClickCare, ALIS, and SMS messaging, Touchtown demonstrates a focus on interoperability and communication enhancement. Sales efforts could target communities seeking seamless technology integrations to improve operational efficiency and resident engagement.

Partnerships for Enrichment Strategic partnerships with companies providing virtual events, brain health, and wellness content highlight Touchtown’s emphasis on holistic senior programming. This opens sales avenues for content providers and tech vendors looking to integrate specialized offerings into existing senior living tech platforms.

Innovative Content Solutions The launch of Activity Management and diverse content offerings from wellness to fitness indicates ongoing product innovation. Sales targets should include senior living operators aiming to improve resident satisfaction and staff efficiency through tailored virtual and activity-based programming.

Financial and Market Potential With revenues estimated between $10M and $25M and a client base across numerous large senior care providers, Touchtown presents notable growth prospects. Business development can focus on expanding into new markets, upselling advanced integrations, and providing premium content and customization options to boost revenue.