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Cutting-edge Technology Integration Tracr's advanced technology stack including blockchain, AI, IoT, and security technologies positions it as a leader in providing trust and provenance in the diamond industry. Business development opportunities lie in showcasing how this tech integration can enhance transparency and traceability for potential B2B clients.

Forbes Recognition and Validation Being named by Forbes multiple times as a top blockchain solution underscores Tracr's credibility and innovation. Leveraging this recognition in sales pitches can help establish trust with prospects looking for reputable partners in the industry.

Untapped Revenue Potential With a revenue range of $0 - 10M, Tracr presents an opportunity for scalable growth and investment. Sales development representatives can explore upselling to existing clients and expanding market reach to capitalize on this untapped revenue potential.

Competitive Landscape Awareness Understanding the key players in the industry like Sotheby's, Signet Jewelers, and Tiffany & Co. allows for targeted sales strategies. Highlighting Tracr's unique value proposition compared to competitors can attract clients seeking differentiated and reliable solutions.

Global Expansion Possibilities Tracr's base in London provides a strategic location for expanding into new markets. Sales professionals can leverage this central point to access European clientele and potentially bridge connections with international stakeholders, leading to increased sales opportunities.

Similar companies to Tracr

Tracr Tech Stack

Tracr uses 8 technology products and services including Blockchain, Varnish, cdnjs, and more. Explore Tracr's tech stack below.

Blockchain
Blockchain
Varnish
Caching
cdnjs
Content Delivery Network
Google Hosted Libraries
Content Delivery Network
Google Font API
Font Scripts
React
Javascript Frameworks
reCAPTCHA
Security
OpenResty
Web Servers

Media & News

Tracr's Email Address Formats

Tracr uses at least 1 format(s):

Tracr Email Formats	Example	Percentage
First.Last@tracr.com	John.Doe@tracr.com	50%
First.Last@tracr.com	John.Doe@tracr.com	50%

Frequently Asked Questions

Where is Tracr's headquarters located?

Tracr's main headquarters is located at 1 Giltspur St London, London EC1A 9DD GB. The company has employees across 3 continents, including EuropeAfricaNorth America.

What is Tracr's official website and social media links?

Tracr's official website is tracr.com and has social profiles on LinkedIn.

How much revenue does Tracr generate?

As of October 2024, Tracr's annual revenue reached $3.8M.

What is Tracr's NAICS code?

Tracr's NAICS code is 5112 - Software Publishers.

How many employees does Tracr have currently?

As of October 2024, Tracr has approximately 37 employees across 3 continents, including EuropeAfricaNorth America. Key team members include Chief Executive Officer: W. T.Chief Operating Officer: J. M.Director Of Business Development: E. M.. Explore Tracr's employee directory with LeadIQ.

What industry does Tracr belong to?

Tracr operates in the Software Development industry.

What technology does Tracr use?

Tracr's tech stack includes BlockchainVarnishcdnjsGoogle Hosted LibrariesGoogle Font APIReactreCAPTCHAOpenResty.

What is Tracr's email format?

Tracr's email format typically follows the pattern of . Find more Tracr email formats with LeadIQ.

When was Tracr founded?

Tracr was founded in 2017.

Tracr

Tracr

Software DevelopmentLondon, United Kingdom11-50 Employees

TracrTM is an advanced technology platform developed by De Beers Group to underpin trust in diamond provenance. Through the use of leading-edge technologies - including blockchain, artificial intelligence, the internet of things and advanced security and privacy technologies – TracrTM enables confidence in a diamond's source throughout the diamond value chain.  TracrTM is the world’s only distributed diamond blockchain that starts at the source and provides tamper-proof source assurance at scale, enabling De Beers Group’s rough diamond customers to provide an immutable record of a diamond’s provenance, and empowering jewellery retailers to have confidence in the origin of the diamonds they purchase. Tracr was first launched in 2018 and was named by Forbes as one of the world’s 50 leading blockchain solutions in 2020, 2022 and 2023

Company Overview

Headquarters: 1 Giltspur St London, London EC1A 9DD GB
Website: tracr.com
NAICS Code: 5112 - Software Publishers
Founded: 2017
Employees: 11-50

Media & News

Funding & Financials

$10M
Tracr's revenue is in the range of $10M

Funding & Financials

$10M
Tracr's revenue is in the range of $10M

Company Leadership

W. T.
Chief Executive Officer
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J. M.
Chief Operating Officer
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E. M.
Director Of Business Development
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A. H.
Finance Director
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D. A.
Finance Director
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Employee Directory

J. D.
Data Integration And Support Director
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G. W.
Commercial Strategy Lead
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C. N.
Technical Product Owner
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K. T.
Marketing And Commercial Operations Manager
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C. F.
Technical Product Owner
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