Growing Wellness Market As TRIP positions itself as the leading calming brand in the mental health care industry with a diverse product range including drinks, oils, and gummies, there is a significant opportunity to partner with health-focused retailers, online wellness platforms, and health subscription boxes to expand distribution and reach health-conscious consumers.

Consumer Trend Alignment With products that are vegan, gluten-free, and contain no added sugar, TRIP appeals to a niche of health-conscious and ethically motivated buyers. This opens doors for collaborations with vegan and organic product stores, health clubs, and lifestyle brands targeting similar demographics.

Digital Engagement Expansion TRIP’s tech stack includes digital advertising and review platforms, signaling a strong online presence. Leveraging review platforms and targeted social media campaigns can drive increased brand awareness and customer engagement, presenting opportunities for digital marketing agencies and affiliate marketing partnerships.

Industry Cross-Sell Opportunities Given TRIP’s alignment with mental health and wellness, there's potential to develop co-branded products or bundles with companies in related sectors such as mental health apps, meditation platforms, or lifestyle subscription services to enhance customer value propositions.

International Expansion Potential Based in London with a global wellness brand reputation, TRIP could explore expansion into markets with high demand for mental wellness solutions like North America, Australia, and parts of Asia, thereby opening new sales channels through partnerships with local distributors and healthcare providers.