Insights

Club Kit Potential In-house teamwear printing and access to premium kit lines position Ultra Football as a preferred supplier for clubs. Target local clubs and leagues with bundled kit programs, recurring customization, and exclusive designs to streamline procurement and build loyalty.

Experience Platform The Melbourne bookable pitch and content studio offers a monetizable asset beyond the storefront. Propose paid training, clinics, events, sponsored shoots, and on-site equipment rental to increase per-visit value and attract partner brands.

Digital Commerce Growth A high-volume online operation via WooCommerce with CRO tools enables growth through bundles, loyalty programs, and targeted campaigns. Explore exclusive drops with partner brands, integration with clubs’ member portals, and data-driven cross-sell opportunities during events and clinics.

Strategic Partnerships The Football Victoria collaboration signals openness to partnerships. Develop a formal program with clubs, leagues, agencies, and brands for co-branded campaigns, events, and exclusive product lines that expand reach and drive demand.

Expansion Opportunities Multi-location footprint and scalable operations support expansion into new markets or wholesale channels. Consider franchising or wholesale distribution to clubs and retailers to accelerate growth while preserving the premium football experience.

Similar companies to Ultra Football

Ultra Football Tech Stack

Ultra Football uses 8 technology products and services including Google Optimize, WooCommerce, Microsoft 365, and more. Explore Ultra Football's tech stack below.

  • Google Optimize
    A/B Testing
  • WooCommerce
    E-commerce
  • Microsoft 365
    Email
  • Handlebars
    Javascript Frameworks
  • AngularJS
    Javascript Frameworks
  • Socket.io
    Javascript Frameworks
  • Video.js
    Javascript Libraries
  • Preact
    Javascript Libraries

Ultra Football's Email Address Formats

Ultra Football uses at least 1 format(s):
Ultra Football Email FormatsExamplePercentage
First.Last@ultrafootball.comJohn.Doe@ultrafootball.com
96%
First.MiddleLast@ultrafootball.comJohn.MichaelDoe@ultrafootball.com
4%

Frequently Asked Questions

Where is Ultra Football's headquarters located?

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Ultra Football's main headquarters is located at 140 Bourke Road Alexandria, New South Wales 2015 Australia. The company has employees across 2 continents, including OceaniaNorth America.

What is Ultra Football's NAICS code?

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Ultra Football's NAICS code is 44-45 - Retail Trade.

How many employees does Ultra Football have currently?

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As of June 2026, Ultra Football has approximately 90 employees across 2 continents, including OceaniaNorth America. Key team members include Head Of Digital Marketing & Ecommerce Specialist: N. A.Head Of Merchandise & Supply Chain: E. P.Co-Founder Ultra Football: C. F.. Explore Ultra Football's employee directory with LeadIQ.

What industry does Ultra Football belong to?

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Ultra Football operates in the Retail industry.

What technology does Ultra Football use?

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Ultra Football's tech stack includes Google OptimizeWooCommerceMicrosoft 365HandlebarsAngularJSSocket.ioVideo.jsPreact.

What is Ultra Football's email format?

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Ultra Football's email format typically follows the pattern of First.Last@ultrafootball.com. Find more Ultra Football email formats with LeadIQ.

When was Ultra Football founded?

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Ultra Football was founded in 2017.

Ultra Football

RetailNew South Wales, Australia51-200 Employees

Ultra Football operates as an Australian retailer and experiential platform focused on football, combining a network of stores and online sales with in-house services such as teamwear printing and access to premium gear. The business started with a single Alexandria location in 2017 and aims to offer elite brands and exclusive access to footballers, enabling clubs and players to deepen their involvement with the sport. It expanded to Melbourne in 2021, adding a bookable indoor pitch and a studio for content creation, and today runs multiple hubs that support a community of footballers and fans, dispatching more than 1,500 online orders weekly.

Based in Alexandria, New South Wales, with a Melbourne foothold, Ultra Football serves players, clubs, fans and football organizations by merging retail with spaces for practice and media. A notable development in recent years is its multi-year partnership with Football Victoria announced in 2023, reflecting ongoing engagement with the broader football ecosystem.

Section iconCompany Overview

Headquarters
140 Bourke Road Alexandria, New South Wales 2015 Australia
NAICS Code
44-45 - Retail Trade
Founded
2017
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    Ultra Football's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Ultra Football's revenue is estimated to be in the range of $1M$10M

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