Insights

Targeted Education Partners UnderPinned partners with universities to enhance student outcomes, presenting a clear sales angle to universities and education-focused buyers who seek to expand career prep programs and real-world skills.

Growing Mentor Platform Upcoming Pinned Mentors platform signals an opportunity to upsell mentorship solutions and premium access features to universities and students seeking structured guidance for career transitions.

Low Revenue, High Potential Current revenue is modest but the large total addressable market in freelancing education and university partnerships suggests scalable revenue upside through expanded program offerings and enterprise contracts.

Tech Stack Fit Utilizes common web and analytics technologies (Facebook Pixel, MySQL, AWS S3, Elementor) that align with university program websites, enabling joint marketing, data integration, and scalable onboarding of campus partners.

Talent and Size Gap Small team (2-10 employees) with ambitious growth; potential for collaboration on co-branded programs, content collaborations, and freelancer-style micro-credential offerings aligned with market needs.

Similar companies to UnderPinned

UnderPinned Tech Stack

UnderPinned uses 8 technology products and services including Twitter Ads, Hotjar, Mixpanel, and more. Explore UnderPinned's tech stack below.

UnderPinned's Email Address Formats

UnderPinned uses at least 3 email formats:
UnderPinned Email FormatsExamplePercentage
First@underpinned.coJohn@underpinned.co
93%
Last@underpinned.coDoe@underpinned.co
3%
FirstLast@underpinned.coJohnDoe@underpinned.co
4%

Frequently Asked Questions

What is UnderPinned's official website and social media links?

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UnderPinned's official website is underpinned.co and has social profiles on LinkedIn and Crunchbase.

How much revenue does UnderPinned generate?

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As of August 2026, UnderPinned's annual revenue is estimated to be <$1M.

What is UnderPinned's NAICS code?

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UnderPinned's NAICS code is 61 - Educational Services.

How many employees does UnderPinned have currently?

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As of August 2026, UnderPinned has approximately 4 employees across 2 continents, including Europe and Asia. Key team members include Member Support Lead: O. J. Explore UnderPinned's employee directory with LeadIQ.

What industry does UnderPinned belong to?

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UnderPinned operates in the Education industry.

What technology does UnderPinned use?

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UnderPinned's tech stack includes Twitter Ads, Hotjar, Mixpanel, Amazon Web Services, WordPress, Zendesk, WooCommerce and Google Workspace.

What is UnderPinned's email format?

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UnderPinned's email format typically follows the pattern of First@underpinned.co. Find more UnderPinned email formats with LeadIQ.

How much funding has UnderPinned raised to date?

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As of August 2026, UnderPinned has raised $2.7M in funding. The last funding round occurred on Jul 10, 2021 for $816K.

When was UnderPinned founded?

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UnderPinned was founded in 2018.
UnderPinned logo

UnderPinned

EducationEngland, United Kingdom2-10 Employees

UnderPinned operates a platform designed to help freelancers across industries advance their careers while staying connected to urban culture. Its offerings include an online magazine, a network of partnerships, and a new business development app that together deliver relevant content, essential tools, and a supportive community. The aim is to underpin the next generation of freelancers and assist those already active in the market.

Based in London, England, the company maintains a small team. It positions itself within the software development field and serves freelancers from various sectors seeking resources and connections to grow their work through content, partnerships, and development-focused services.

Section iconCompany Overview

NAICS Code
61 - Educational Services
Founded
2018
Employees
2-10

Section iconFunding & Financials

  • $2.7M

    UnderPinned has raised a total of $2.7M of funding over 5 rounds. Their latest funding round was raised on Jul 10, 2021 in the amount of $816K as an Equity Crowdfunding.

  • <$1M

    UnderPinned's revenue is estimated to be in the range of <$1M

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