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Insights

Sustainability Expansion Upfield's recent launch of waterproof, oil-proof recyclable paper spread packaging and plastic-free, recyclable tub indicates a strong commitment to sustainability. Sales teams can leverage these eco-friendly packaging solutions to target environmentally conscious consumers and retailers, opening up opportunities for partnerships and increased sales.

Strategic Partnerships Collaborations with companies like SUTL Corporation and Heura Foods present sales opportunities for Upfield in expanding its market reach. Sales development representatives can explore joint promotional campaigns and cross-selling strategies to tap into new customer segments and boost product sales.

Acquisition Impact KKR's acquisition of Upfield for $7.3B signifies significant growth potential. Sales professionals can capitalize on the increased financial backing and market presence to negotiate better distribution deals with retailers, drive brand visibility, and secure larger product placements to drive sales growth.

Product Innovation The introduction of a line of vegan cheese spreads and investment in sustainable plant-based meat products by Upfield indicate a focus on product innovation. Sales teams can highlight these unique offerings to appeal to health-conscious consumers and capitalize on the growing demand for plant-based alternatives, creating new sales opportunities in a competitive market.

Employee Engagement With a team of over 4,800 passionate 'Upfielders,' the company fosters a culture of dedication and enthusiasm. Sales representatives can leverage this positive company culture to showcase brand authenticity and build stronger relationships with clients, potentially leading to increased loyalty and repeat sales.

Similar companies to Upfield

Upfield Tech Stack

Upfield uses 8 technology products and services including Azure Databricks, UiPath, MySQL, and more. Explore Upfield's tech stack below.

  • Azure Databricks
    Advanced Analytics And Data Science
  • UiPath
    Business Process Management
  • MySQL
    Database
  • Claro
    Human Resource Management System
  • Dell
    IT Infrastructure
  • Edge by Ascential
    Marketing
  • Adobe Creative Suite
    Visualisation Software
  • Zoom
    Web Conferencing

Media & News

Upfield's Email Address Formats

Upfield uses at least 1 format(s):
Upfield Email FormatsExamplePercentage
First.Last@upfield.comJohn.Doe@upfield.com
91%
FLast@upfield.comJDoe@upfield.com
6%
First.Middle@upfield.comJohn.Michael@upfield.com
2%
First.MiddleLast@upfield.comJohn.MichaelDoe@upfield.com
1%

Frequently Asked Questions

What is Upfield's official website and social media links?

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Upfield's official website is upfield.com and has social profiles on LinkedIn.

How much revenue does Upfield generate?

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As of September 2024, Upfield's annual revenue reached $2B.

How many employees does Upfield have currently?

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As of September 2024, Upfield has approximately 3.2K employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief Marketing Officer: J. S.Chief Corporate Affairs & Communications Officer: H. B.Chief People And Organisation Officer: E. B.. Explore Upfield's employee directory with LeadIQ.

What industry does Upfield belong to?

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Upfield operates in the Manufacturing industry.

What technology does Upfield use?

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Upfield's tech stack includes Azure DatabricksUiPathMySQLClaroDellEdge by AscentialAdobe Creative SuiteZoom.

What is Upfield's email format?

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Upfield's email format typically follows the pattern of . Find more Upfield email formats with LeadIQ.

When was Upfield founded?

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Upfield was founded in 2018.
Upfield

Upfield

ManufacturingNetherlands1001-5000 Employees

The driving force behind our success as a global leader in plant-based foods are the 4,800 Upfielders who every day live our purpose and are engaged in our mission, delivering through our values of Performance, Care and Passion.                                                                                                

Results Matter. Upfielders. Always Day 1 mindset.

Always one step ahead, driven by data, with a finger on the pulse – our customers and consumers are at the heart. We identify the sweet spot; we relish challenge; We own it. We're agile decision-makers, with the courage to pivot we fail fast and learn faster.

Kindness wins. With a long-term focus on building a sustainable future, Upfielders show the 'Courage to Care' for each other, our communities, and future generations. We believe in doing the right thing and 'Come As You Are' is not just a saying; it's an invitation to be authentic and bring your whole, true self to work. Difference brings angles and ideas to the party – we want you to be you.

Passion fuels our Future of Food journey. Full of energy and possibility, Upfielders constantly raise the bar, driving Upfield and one another forwards. 

We're a team of food lovers and enthusiasts – our sum is truly greater than our parts, and we absolutely love what we do.

Section iconCompany Overview

Founded
2018
Employees
1001-5000

Section iconFunding & Financials

  • $1B

    Upfield's revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    Upfield's revenue is in the range of $1B

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