Insights

Market Expansion Opportunities Upp’s focus on bringing full fibre broadband to underserved towns across the East of England presents a clear opportunity to partner with local utilities, property developers, and governmental initiatives aimed at digital inclusion. Targeting regions with connectivity gaps can help upsell complementary tech solutions and infrastructure services.

Sustainability & Green Initiatives With Upp’s commitment to greener practices and environmentally conscious supply chain partnerships, there is potential to integrate advanced energy-efficient network components, facilitate eco-friendly deployment projects, and offer sustainability consultancy or renewable energy solutions to enhance their environmental impact goals.

Customer Experience Enhancements Upp’s emphasis on reliability and customer satisfaction opens avenues for delivering value-added services such as network monitoring, cybersecurity solutions, and customer engagement platforms to improve service consistency and reduce downtime, fostering long-term loyalty.

Technology Stack Integration Leveraging Upp’s existing technology stack including tools like Microsoft Clarity, Google Tag Manager, and Drupal presents opportunities to provide digital analytics, web optimization, and CRM solutions that streamline customer onboarding, engagement, and support processes.

Growth and Local Workforce Since Upp invests in creating local jobs and regional growth, there is potential to collaborate on workforce development programs, training initiatives, and local partnerships that strengthen community ties and position your solutions as integral to their growth strategy.

Upp Tech Stack

Upp uses 8 technology products and services including Microsoft Advertising, Microsoft Clarity, Drupal, and more. Explore Upp's tech stack below.

  • Microsoft Advertising
    Advertising
  • Microsoft Clarity
    Analytics
  • Drupal
    Content Management System
  • jQuery
    Javascript Libraries
  • HSTS
    Security
  • Google Tag Manager
    Tag Management
  • X-Content-Type-Options
    Web & Portal Technology
  • Facebook
    Widgets

Media & News

Upp's Email Address Formats

Upp uses at least 1 format(s):
Upp Email FormatsExamplePercentage
First.Last@upp.comJohn.Doe@upp.com
59%
FLast@upp.comJDoe@upp.com
27%
Last@upp.comDoe@upp.com
10%
First.Middle@upp.comJohn.Michael@upp.com
4%

Frequently Asked Questions

Where is Upp's headquarters located?

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Upp's main headquarters is located at Peterborough, England United Kingdom. The company has employees across 2 continents, including EuropeAsia.

What is Upp's stock symbol?

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Upp is a publicly traded company; the company's stock symbol is TUP.

What is Upp's official website and social media links?

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Upp's official website is upp.com and has social profiles on LinkedInCrunchbase.

What is Upp's NAICS code?

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Upp's NAICS code is 517 - Telecommunications.

How many employees does Upp have currently?

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As of March 2026, Upp has approximately 45 employees across 2 continents, including EuropeAsia. Key team members include Chief People Officer: S. R. M.Head Of Network Operations: G. J.Consulting Project Manager: M. P. S. C.. Explore Upp's employee directory with LeadIQ.

What industry does Upp belong to?

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Upp operates in the Telecommunications industry.

What technology does Upp use?

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Upp's tech stack includes Microsoft AdvertisingMicrosoft ClarityDrupaljQueryHSTSGoogle Tag ManagerX-Content-Type-OptionsFacebook.

What is Upp's email format?

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Upp's email format typically follows the pattern of First.Last@upp.com. Find more Upp email formats with LeadIQ.

When was Upp founded?

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Upp was founded in 2021.

Upp

TelecommunicationsEngland, United Kingdom11-50 Employees

We are Upp and we are bringing next-level broadband to towns across the East of England. 
We’re removing barriers for our customers so they can enjoy an uninterrupted connected life with full fibre broadband that is just... Upp. Full fibre means using fibre optic cables right to your home, it’s faster and more reliable than copper cabling. 
We don’t just stop there though. Our plans involve investing in underserved areas and creating local jobs as we grow. Our plans include greener practices and striving to really improve everyday customer experience; we choose our supply chain partners based on their commitment to reducing environmental impact for example. 
Fast, reliable broadband that covers every corner of your home or office isn’t just nice to have, it’s become a necessity and our team is dedicated to delivering it.  
We want our first customer to be as happy as our most recent.
Visit www.upp.com for more on what we’re doing, and for details on how to join our vibrant and passionate team. 

Our Values

On it
We take responsibility, feel ownership, make decisions and take action. 

Small details, big differences
Whatever our role, precision about details can make all the difference.

Winning together
We can only win through teamwork. Win or lose, we keep learning.

Positivity is a magic ingredient
Let’s assume positive intent, let’s enjoy our work, let’s have fun together. We’ll all be happier and more successful

The big picture
We never lose sight of the positive impact we can make on people’s lives, on communities and on the planet.

Section iconCompany Overview

Headquarters
Peterborough, England United Kingdom
Website
upp.com
Stock Symbol
TUP
NAICS Code
517 - Telecommunications
Founded
2021
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    Upp's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Upp's revenue is estimated to be in the range of $1M$10M

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