Insights

Growing Revenue Stream With an estimated annual revenue between 250 million and 500 million dollars, Upshot demonstrates strong financial performance and market presence, making it a promising partner for high-value advertising campaigns and collaborations.

Diverse Client Portfolio Upshot manages globally recognized brands such as Google, Corona Extra, and Quaker, indicating a robust client base that values innovative, culturally engaged advertising strategies, which can present opportunities for expanding service offerings.

Award-Winning Content Receiving silver awards at the Shorty Awards for best instructional videos enhances Upshot’s reputation for creative excellence, opening doors for new clients seeking award-winning video and content marketing solutions.

Cultural and Diversity Focus Upholding a progressive and multicultural leadership, with most of the executive team identifying as female or minority, positions Upshot as a strategic partner for brands prioritizing diversity, equity, and inclusion initiatives.

Innovative Technology Use Employing a tech stack that includes Mailchimp, Pardot, Modernizr, and YouTube, Upshot is well-equipped to deliver data-driven and digital-centric campaigns, appealing to clients looking for technologically sophisticated advertising solutions.

Upshot Tech Stack

Upshot uses 8 technology products and services including Mailchimp, Modernizr, Pardot, and more. Explore Upshot's tech stack below.

  • Mailchimp
    Email
  • Modernizr
    Javascript Libraries
  • Pardot
    Marketing
  • Java
    Programming Languages
  • X-XSS-Protection
    Security
  • HSTS
    Security
  • YouTube
    Video Players
  • Apache
    Web Servers

Upshot's Email Address Formats

Upshot uses at least 1 format(s):
Upshot Email FormatsExamplePercentage
FirstLast@upshot.agencyJohnDoe@upshot.agency
82%
FirLast@upshot.agencyJohDoe@upshot.agency
16%
First@upshot.agencyJohn@upshot.agency
1%
FLast@upshot.agencyJDoe@upshot.agency
1%

Frequently Asked Questions

Where is Upshot's headquarters located?

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Upshot's main headquarters is located at 1756 W. Lake Street, Chicago, IL 60612, US. The company has employees across 5 continents, including North AmericaAsiaAfrica.

What is Upshot's phone number?

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You can contact Upshot's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Upshot's official website and social media links?

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Upshot's official website is upshot.agency and has social profiles on LinkedInCrunchbase.

How much revenue does Upshot generate?

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As of October 2025, Upshot's annual revenue is estimated to be $25M.

What is Upshot's SIC code NAICS code?

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Upshot's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does Upshot have currently?

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As of October 2025, Upshot has approximately 98 employees across 5 continents, including North AmericaAsiaAfrica. Key team members include Chief Technology Officer: S. C.Vice President Marketing: F. K.Managing Partner: B. B.. Explore Upshot's employee directory with LeadIQ.

What industry does Upshot belong to?

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Upshot operates in the Advertising Services industry.

What technology does Upshot use?

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Upshot's tech stack includes MailchimpModernizrPardotJavaX-XSS-ProtectionHSTSYouTubeApache.

What is Upshot's email format?

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Upshot's email format typically follows the pattern of FirstLast@upshot.agency. Find more Upshot email formats with LeadIQ.

How much funding has Upshot raised to date?

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As of October 2025, Upshot has raised $1M in funding. The last funding round occurred on Feb 13, 2020 for $1M.

When was Upshot founded?

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Upshot was founded in 1994.

Upshot

Advertising ServicesUnited States51-200 Employees

We use creativity, digital fluency, and cultural agility to lead brands through a world of change and unleash their full potential. As of March 2024, we are so proud to partner with our sister agency Amp to fully realize this shared mission.

As a full-service advertising and activation agency, we find clarity and opportunity in a world where commerce, culture, media, and technology have blurred conventional boundaries. For brands like Corona Extra, Google, Quaker, Newell, Bibigo, Therma-Tru and Karo we develop brand-building ideas that break conventions, inspire participation, and build equity.

Since our founding in 1994 by members of the LGBTQ community, Upshot has set out to create a creative agency fueled by cultural curiosity and a progressive mindset. In fact, 6 of the 8 members of our executive leadership team identify as female or a member of the minority community.

We are proud to be one of a select group of agencies to participate in BLAC: Building Leaders and Creators, an internship program focused on bringing more Black talent to the advertising industry.

Upshot is a member of Advantage Solutions, the leading provider of outsourced sales and marketing solutions to consumer goods companies and retailers.

Section iconCompany Overview

Headquarters
1756 W. Lake Street, Chicago, IL 60612, US
Phone number
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
1994
Employees
51-200

Section iconFunding & Financials

  • $1M

    Upshot has raised a total of $1M of funding over 1 rounds. Their latest funding round was raised on Feb 13, 2020 in the amount of $1M.

  • $250M$500M

    Upshot's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $1M

    Upshot has raised a total of $1M of funding over 1 rounds. Their latest funding round was raised on Feb 13, 2020 in the amount of $1M.

  • $250M$500M

    Upshot's revenue is estimated to be in the range of $250M$500M

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