Insights

Expanding Footprint Variety Wholesalers has recently acquired over 600 stores, including significant assets from bankruptcy proceedings of Big Lots and Gordon Food Service, indicating a strategic expansion into new markets and an increased customer base for wholesale and retail partnerships.

Market Penetration The company's focus on acquiring stores primarily in the Southeast and Pennsylvania suggests opportunities to customize sales strategies tailored to regional consumer preferences and to deepen penetration within these key markets.

Technology Adoption Utilizing diverse tech tools like Google Cloud and data visualization libraries, Variety Wholesalers demonstrates a commitment to operational efficiency and customer insights, which can support targeted marketing and inventory solutions for suppliers.

Financial Capacity With revenues ranging from one to ten billion dollars, the company is well-positioned as a major retail chain, offering substantial potential for suppliers and partners to grow alongside a financially robust partner.

Growth Opportunities The company's recent investments in assets and distribution centers highlight a focus on scaling supply chain efficiency and expanding product offerings, providing opportunities for business development in logistics, wholesale supply, and retail service solutions.

Variety Wholesalers, Inc Tech Stack

Variety Wholesalers, Inc uses 8 technology products and services including RSS, StackAdapt, Google Cloud, and more. Explore Variety Wholesalers, Inc's tech stack below.

  • RSS
    Content Management System
  • StackAdapt
    Demand Side Platforms
  • Google Cloud
    Infrastructure As A Service
  • D3.js
    Javascript Graphics
  • Lodash
    Javascript Libraries
  • SAP Maintenance, Repair, and Overhaul
    Operations
  • WP Engine
    Platform As A Service
  • FitVids.js
    Web Tools And Plugins

Media & News

Variety Wholesalers, Inc's Email Address Formats

Variety Wholesalers, Inc uses at least 2 format(s):
Variety Wholesalers, Inc Email FormatsExamplePercentage
FLast@vwstores.comJDoe@vwstores.com
93%
First.Last@vwstores.comJohn.Doe@vwstores.com
4%
FirstL@vwstores.comJohnD@vwstores.com
1%
F.Last@vwstores.comJ.Doe@vwstores.com
1%
FMiddleLast@vwstores.comJMichaelDoe@vwstores.com
1%

Frequently Asked Questions

What is Variety Wholesalers, Inc's phone number?

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You can contact Variety Wholesalers, Inc's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Variety Wholesalers, Inc's official website and social media links?

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Variety Wholesalers, Inc's official website is rosesdiscountstores.com and has social profiles on LinkedIn.

What is Variety Wholesalers, Inc's NAICS code?

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Variety Wholesalers, Inc's NAICS code is 44-45 - Retail Trade.

How many employees does Variety Wholesalers, Inc have currently?

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As of December 2025, Variety Wholesalers, Inc has approximately 5K employees across 4 continents, including North AmericaEuropeAsia. Key team members include Ceo, Executive Vice Chairman And Director: B. A. E.Chief Financial Officer: T. S.Vice President Enterprise Imports And Merchandising: V. S.. Explore Variety Wholesalers, Inc's employee directory with LeadIQ.

What industry does Variety Wholesalers, Inc belong to?

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Variety Wholesalers, Inc operates in the Retail industry.

What technology does Variety Wholesalers, Inc use?

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Variety Wholesalers, Inc's tech stack includes RSSStackAdaptGoogle CloudD3.jsLodashSAP Maintenance, Repair, and OverhaulWP EngineFitVids.js.

What is Variety Wholesalers, Inc's email format?

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Variety Wholesalers, Inc's email format typically follows the pattern of FLast@vwstores.com. Find more Variety Wholesalers, Inc email formats with LeadIQ.

When was Variety Wholesalers, Inc founded?

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Variety Wholesalers, Inc was founded in 1922.

Variety Wholesalers, Inc

RetailNorth Carolina, United States5001-10000 Employees

Roses Discount Stores is a super-regional retail chain founded in 1915 by Paul Howard Rose and headquartered in Henderson, NC.  In 1997, Variety Wholesalers, Inc. purchased Roses.  Variety Wholesalers, Inc. is a family owned business that began in 1922.  In 1949, John W. Pope took over his family’s “Five and Dime” stores, eventually growing them into one of the largest privately owned companies in the United States.  Today Variety Wholesalers is based in Henderson, NC and John Pope’s son, Art Pope serves as chairman.  Variety Wholesalers, Inc. operates 422 stores throughout the Southeast, primarily comprised of the Roses and Roses Express brands.

Section iconCompany Overview

Phone number
NAICS Code
44-45 - Retail Trade
Founded
1922
Employees
5001-10000

Section iconFunding & Financials

  • $1B$10B

    Variety Wholesalers, Inc's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Variety Wholesalers, Inc's revenue is estimated to be in the range of $1B$10B

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