Global footprint Veryday operates with offices in Stockholm and New York and has representation in Singapore, Dubai, and London, indicating a capability to manage cross-border design projects and serve multinational clients.

Acquisition momentum As part of McKinsey & Company since 2016, Veryday benefits from broader strategic resources and credibility, presenting a compelling value proposition for clients seeking established, networked design and innovation capabilities.

People driven The firm emphasizes people-driven innovation to improve quality of life, suggesting opportunities to position services around user-centric design, human factors, and service design for health, lifestyle, and consumer sectors.

Moderate scale With 11-50 employees and annual revenue between one and ten million USD, Veryday sits in a sweet spot for mid-market engagements that can scale with flexible teams and ongoing programs, appealing to clients seeking intimate, high-impact collaboration.

Tech-enabled design Visible tech stack including analytics and web tools (Hotjar, Google Analytics/Tag Manager, D3.js, WordPress) indicates potential for integrated digital experience and data-driven design projects, offering upsell opportunities in product and service digitalization.