Acquisition Opportunity Video West has just been acquired by ON Services, expanding its live event production and touring capabilities. This suggests potential cross-sell opportunities for ON Services’ broader client base and geographic reach, as well as integration of combined service offerings for existing and new customers.
Growth Potential With revenue in the mid five figures and a mid-sized employee base, Video West sits between smaller boutique providers and large integrators. This positions them for upsell of premium production packages, recurring services, and extended event support contracts as they scale under new ownership.
Tech Enablement The presence of a diverse tech stack including UserWay, Hotjar, Snowplow, Sucuri, Weebly, WordPress, Dropbox, and Salesloft indicates readiness for data-driven outreach, digital marketing optimization, and efficient client onboarding—opportunities to offer enhanced CRM, analytics, and cybersecurity or hosting services.
Market Positioning Operating in events services with a global audience focus and a full spectrum of AV, lighting, and staging capabilities positions Video West to target larger touring productions, corporate events, and hybrid experiences, leveraging ON Services’ expansion to compete with mid- to large-market integrators.
Account-Based Leads Key personnel and a mid-sized but capable team suggest high-value accounts could include enterprise-level event organizers, brands investing in live and hybrid events, and organizations seeking scalable production partners for ongoing event programs and annual conferences.