Insights

Growing Customer Base VioVet has established a strong online presence with over one million customers, indicating a significant market reach that can be expanded further through targeted marketing and expanded product offerings.

Technical Infrastructure Utilizing advanced technologies such as Kubernetes, PWA, and Symfony demonstrates VioVet's commitment to a seamless online shopping experience, presenting opportunities for upgrades or integrations to enhance platform performance.

Market Positioning As Europe's aspiring top online pet retailer with a revenue range of up to $10 million, there are potential sales opportunities to introduce premium products, subscription services, or loyalty programs that can foster customer retention and increase average order value.

Channel and Partnership Growth Given their rapid growth and focus on supplier relationships, partnerships with complementary pet service providers or veterinary clinics could open new cross-selling avenues and strengthen their market dominance.

Employee and Culture Focus VioVet’s vibrant culture and focus on people suggest potential for collaborations centered around employee wellness, training, or brand ambassador programs that can also serve as marketing tools to attract new customers.

VioVet Tech Stack

VioVet uses 8 technology products and services including Criteo, CIM Technologies, Kubernetes, and more. Explore VioVet's tech stack below.

  • Criteo
    Advertising
  • CIM Technologies
    Cad & Graphics
  • Kubernetes
    Containerization
  • PWA
    Miscellaneous
  • HSTS
    Security
  • PHPUnit
    Testing And Qa
  • Cloudflare Rocket Loader
    Web Accelerators
  • Symfony
    Web Frameworks

Media & News

VioVet's Email Address Formats

VioVet uses at least 1 format(s):
VioVet Email FormatsExamplePercentage
FirstL@viovet.co.ukJohnD@viovet.co.uk
73%
First.Last@viovet.co.ukJohn.Doe@viovet.co.uk
12%
First@viovet.co.ukJohn@viovet.co.uk
7%
FirstML@viovet.co.ukJohnMD@viovet.co.uk
8%

Frequently Asked Questions

Where is VioVet's headquarters located?

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VioVet's main headquarters is located at 53 Bilton Way, Luton, Bedfordshire LU1 1UU, GB. The company has employees across 2 continents, including EuropeAsia.

What is VioVet's phone number?

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You can contact VioVet's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is VioVet's official website and social media links?

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VioVet's official website is viovet.co.uk and has social profiles on LinkedIn.

What is VioVet's NAICS code?

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VioVet's NAICS code is 44-45 - Retail Trade.

How many employees does VioVet have currently?

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As of October 2025, VioVet has approximately 67 employees across 2 continents, including EuropeAsia. Key team members include Chief Financial Officer: E. A.Head Of Marketing: M. C.Head Of Buying: E. W.. Explore VioVet's employee directory with LeadIQ.

What industry does VioVet belong to?

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VioVet operates in the Retail industry.

What technology does VioVet use?

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VioVet's tech stack includes CriteoCIM TechnologiesKubernetesPWAHSTSPHPUnitCloudflare Rocket LoaderSymfony.

What is VioVet's email format?

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VioVet's email format typically follows the pattern of FirstL@viovet.co.uk. Find more VioVet email formats with LeadIQ.

When was VioVet founded?

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VioVet was founded in 2006.
VioVet

VioVet

RetailUnited Kingdom51-200 Employees

Here at VioVet we're focused on becoming Europe's most successful online pet retailer.

VioVet™started small. During 2006 the law changed enabling prescription animal medication to be sold online and 16-year-old Luke Cousins, the son of a successful vet and vet nurse took on the challenge of building VioVet™. Ten years later and now being majority owned by the Canadian firm Fairfax Financial Holdings, they now have over one million customers. 

VioVet's mission is to be the Best Online Pet Retailer in Europe for their customers, their suppliers and their 80+ colleagues.

At VioVet, you’re not just starting a job, you’re starting a career. People are our biggest asset and our vibrant and engaging culture is our biggest differentiator. We ensure that we create a happy, stimulating and challenging environment for all our employees to thrive in and be the best they can be. 

We empower each and every one of our VioVet-ers, treat them like individuals and offer fair pay with a few tasty extras thrown in to sweeten the deal with our fantastic benefits. We believe that when we care about our employees, they will apply the same level of care to our customers. 

We are a fast-paced, rapidly growing company, with endless career progression stories to tell. 

We are on the lookout for people who are driven to learn, have the ability to have fun as well as being smart and bold enough to try the unknown. Genuine, caring people make the difference, that’s why we only recruit people who embody the VioVet DNA.

Section iconCompany Overview

Headquarters
53 Bilton Way, Luton, Bedfordshire LU1 1UU, GB
Phone number
NAICS Code
44-45 - Retail Trade
Founded
2006
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    VioVet's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    VioVet's revenue is estimated to be in the range of $1M$10M

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