Strategic Partnerships Opportunity to approach Visit Tri-Cities with sponsorships, co-branded marketing campaigns, and partner integrations with local businesses and events such as IRONMAN 70.3 Washington Tri-Cities to expand reach and drive regional tourism collaboration.

Regional Expansion Leverage their role as the regional destination marketing organization to propose expanded promotional initiatives across Benton and Franklin Counties, including new convention and hospitality packages for sports, conferences, and cultural events.

Digital & Data Explore data-driven advertising and analytics partnerships leveraging their tech stack (Google Publisher Tag, Quantcast Measure) to offer targeted campaigns, audience insights, and measurable ROI for tourism partners.

IDEA & Inclusion Position programs aligned with the Tri-IDEAs initiative to offer inclusive marketing, accessibility-focused event sponsorships, and diverse visitor experiences that can attract broader audiences and grant opportunities.

Event Ecosystem Target opportunities around convention development, sports events, and the CBC Student Recreation Center events to provide venue, marketing, and operations services that align with Visit Tri-Cities’ strategic goals.