Insights

Legacy and reach Family-operated, 50+ years in two locations with strong local presence and on-water demonstrations, signaling trust and a ready customer base for new boat purchases and maintenance services.

Premium brands Award-winning lineup from Lund, Starcraft, South Bay, and Larson with diverse models (pontoon, fishing, ski, deck). Upsell opportunities for latest models, accessories, and service plans aligned to brand prestige.

Aftermarket ecosystems Comprehensive accessories and electronics inventory (Lowrance, Humminbird, Minnkota) plus rigging services by factory certified technicians, enabling cross-sell of electronics upgrades and maintenance packages.

Service and demos Proximity to lakes enables on-water demos and post-sale support, presenting opportunities for extended service contracts, warranty protection, and loyalty programs to drive repeat business.

Digital and marketing leverage Active digital footprint with Google Ads, WordPress, Shopify, and analytics tools; potential to optimize online sales funnel, lead capture, and e-commerce accessories sales to accelerate revenue growth.

Similar companies to Waconda Boats & Motors

Waconda Boats & Motors Tech Stack

Waconda Boats & Motors uses 8 technology products and services including Google Ads, WordPress, Simpli.fi, and more. Explore Waconda Boats & Motors's tech stack below.

Waconda Boats & Motors's Email Address Formats

Waconda Boats & Motors uses at least 1 email format:
Waconda Boats & Motors Email FormatsExamplePercentage
First@wacondaboats.comJohn@wacondaboats.com
100%

Frequently Asked Questions

What is Waconda Boats & Motors's official website and social media links?

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Waconda Boats & Motors's official website is wacondaboats.com and has social profiles on LinkedIn.

How much revenue does Waconda Boats & Motors generate?

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As of September 2026, Waconda Boats & Motors's annual revenue is estimated to be $1M - $10M.

What is Waconda Boats & Motors's SIC code and NAICS code?

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Waconda Boats & Motors's SIC code is 5091 - Sporting and Recreational Goods and Supplies and NAICS code is 44-45 - Retail Trade.

How many employees does Waconda Boats & Motors have currently?

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As of September 2026, Waconda Boats & Motors has approximately 5 employees across 1 continents, including North America. Key team members include Joint Chief Executive Officer: J. S. Explore Waconda Boats & Motors's employee directory with LeadIQ.

What industry does Waconda Boats & Motors belong to?

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Waconda Boats & Motors operates in the Retail industry.

What technology does Waconda Boats & Motors use?

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Waconda Boats & Motors's tech stack includes Google Ads, WordPress, Simpli.fi, Shopify, WooCommerce, Microsoft 365, Really Simple Discovery and Google Search Console.

What is Waconda Boats & Motors's email format?

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Waconda Boats & Motors's email format typically follows the pattern of First@wacondaboats.com. Find more Waconda Boats & Motors email formats with LeadIQ.

When was Waconda Boats & Motors founded?

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Waconda Boats & Motors was founded in 1967.
Waconda Boats & Motors logo

Waconda Boats & Motors

RetailKansas, United States2-10 Employees

Waconda Boats & Motors is a family-operated marine retailer that was founded in 1967 in Glen Elder, Kansas, and is now in its second generation under the Scott family. The business expanded to a second location in Republican City, Nebraska in 1994, preserving its small-town operating approach. With two locations near nearby lakes, the company offers on-the-water demonstrations to help customers evaluate boats before purchasing.

The company sells a range of boat types, including pontoon, fishing, ski, and deck boats, and carries models from brands such as Lund, Starcraft, South Bay, and Larson. It provides maintenance and service through factory-certified technicians for Mercury outboards and Mercruiser stern-drives, and maintains a broad inventory of marine accessories and electronics. The overall focus is on supporting customers before and after the sale, aligning with its emphasis on customer satisfaction and long-term service.

Section iconCompany Overview

SIC Code
5091 - Sporting and Recreational Goods and Supplies
NAICS Code
44-45 - Retail Trade
Founded
1967
Employees
2-10

Section iconFunding & Financials

  • $1M - $10M

    Waconda Boats & Motors's revenue is estimated to be in the range of $1M - $10M

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