Insights

Market Expansion Walks' strong presence across Europe and North America, combined with their recent integration into the City Experiences family, presents opportunities to upsell multi-region tour packages and cross-promote new experience lines such as food tours, leveraging their global reach.

Luxury and Accessibility With a reputation for exclusive access and small group experiences, there is potential to develop premium and corporate group offerings that cater to high-end clients and enterprise clients seeking personalized, memorable activities.

Technology Adoption Their use of advanced tech tools like Facebook Pixel and Dreamdata indicates openness to digital marketing and data-driven sales strategies, enabling targeted advertising campaigns and personalized offers for segmented customer groups.

Brand Recognition Featured in major publications and guidebooks, Walks’ established reputation can be leveraged to promote partnership opportunities with hotels, travel agencies, and corporate event planners to expand distribution channels and enhance brand visibility.

Cross-Selling Opportunities Their recent merger with Devour Tours and diversification into food and wine experiences opens avenues for bundling traditional city tours with culinary adventures, increasing average order value and broadening the customer base to food enthusiasts.

Walks Tech Stack

Walks uses 8 technology products and services including Facebook Pixel, Open Graph, MaxMind, and more. Explore Walks's tech stack below.

  • Facebook Pixel
    Analytics
  • Open Graph
    Content Management System
  • MaxMind
    Mapping And Gis
  • Dreamdata
    Marketing Automation
  • Ruby
    Programming Languages
  • YouTube
    Video Players
  • GeneratePress GP Premium
    Web Platform Extensions
  • Facebook
    Widgets

Walks's Email Address Formats

Walks uses at least 1 format(s):
Walks Email FormatsExamplePercentage
First@takewalks.comJohn@takewalks.com
81%
FirstL@takewalks.comJohnD@takewalks.com
10%
Last@takewalks.comDoe@takewalks.com
8%
First.Last@takewalks.comJohn.Doe@takewalks.com
1%

Frequently Asked Questions

What is Walks's official website and social media links?

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Walks's official website is takewalks.com and has social profiles on LinkedIn.

What is Walks's NAICS code?

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Walks's NAICS code is 5615 - Travel Arrangement and Reservation Services.

How many employees does Walks have currently?

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As of December 2025, Walks has approximately 242 employees across 3 continents, including EuropeNorth AmericaOceania. Key team members include Vice President Of Sales & Partnerships: N. C.Vice President Of Marketing, Walks & Devour Tours: L. A.Vp Of Technical Product: P. H.. Explore Walks's employee directory with LeadIQ.

What industry does Walks belong to?

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Walks operates in the Travel Arrangements industry.

What technology does Walks use?

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Walks's tech stack includes Facebook PixelOpen GraphMaxMindDreamdataRubyYouTubeGeneratePress GP PremiumFacebook.

What is Walks's email format?

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Walks's email format typically follows the pattern of First@takewalks.com. Find more Walks email formats with LeadIQ.

When was Walks founded?

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Walks was founded in 2010.

Walks

Travel ArrangementsLeinster, Ireland201-500 Employees

Walks Tours is a leader in the tours and activities industry, offering unique and memorable travel experiences across Europe and North America. We show travelers a better way to see the world by exploring at the street level, meeting people, going behind the scenes, and sharing stories from expert local guides. With Walks, skip the line and gain special access to famous attractions like the Sistine Chapel, the Colosseum, Florence Duomo, and the Tower of London. Known for small group sizes, carefully planned itineraries, and the most experienced guides in the business, we’ve built a solid reputation and a world-class team. Walks has been featured in publications such as The New York Times, Forbes, USA Today, The Telegraph, Huffington Post, American Way, Skift and in guidebooks like Fodors, Frommers, and DK Eyewitness. 

In 2021, Walks joined the City Experiences family of brands. Shortly after, we brought on Devour Tours to run our food and wine experiences. Together, we’re on a mission to create amazing memories for our guests around the world. We are an innovative, ambitious, travel-loving team working within an environment that allows you to be a part of the larger picture and encourages your development. We strive for a culture that is laid back but professional, allowing the ability to learn and collaborate in an approachable environment. Learn more about our tours at takewalks.com and check out our open jobs on LinkedIn.

Section iconCompany Overview

NAICS Code
5615 - Travel Arrangement and Reservation Services
Founded
2010
Employees
201-500

Section iconFunding & Financials

  • $250M$500M

    Walks's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Walks's revenue is estimated to be in the range of $250M$500M

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