Insights

Field Intelligence Platform Acxion's exclusive partnership with Influxr AI to co-develop a purpose-built field intelligence platform signals strong demand for AI-powered field sales tooling in the foodservice space. Sales play: position complementary analytics dashboards, CRM integrations, and mobile tools to manufacturers and distributors looking to boost field productivity and decision speed.

Growth Capital Advantage The 2025 acquisition by Arbor Private Investments suggests a growth-focused trajectory with appetite for scalable software and services. Sales angle: offer scalable platforms, integration services, and outcome-based packages that align with expansion plans and portfolio company ecosystems.

Mid-market Reach With a sizeable footprint in the foodservice sales and marketing space, Acxion serves a broad mid-market client base. Opportunity to cross-sell marketing automation, content management, analytics, and supply-chain visibility tools to both Acxion and its clients.

North America Presence Active in the United States and Canada and recognized for a strong workplace culture. Sales opportunities include HR tech, training and onboarding tools, and region-specific marketing and compliance solutions for foodservice partners.

Rebrand and Ecosystem A merger and rebrand to Acxion Foodservice creates a mandate for channel partners and integrators. Potential to partner with manufacturers, distributors, and tech vendors to co-sell solutions that improve field performance, data quality, and marketing reach.

Waypoint Tech Stack

Waypoint uses 8 technology products and services including Open Graph, MySQL, Microsoft PowerPoint, and more. Explore Waypoint's tech stack below.

  • Open Graph
    Content Management System
  • MySQL
    Database
  • Microsoft PowerPoint
    Editors
  • Microsoft Word
    Office Suites
  • Cloudflare Bot Management
    Security
  • reCAPTCHA
    Security
  • Google Analytics
    Web Analytics
  • Sitelinks Search Box
    Web Tools And Plugins

Waypoint's Email Address Formats

Waypoint uses at least 2 format(s):
Waypoint Email FormatsExamplePercentage
First.Last@asmwaypoint.comJohn.Doe@asmwaypoint.com
98%
FLast@asmwaypoint.comJDoe@asmwaypoint.com
2%
First.Last@acxion.comJohn.Doe@acxion.com
100%

Frequently Asked Questions

What is Waypoint's phone number?

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You can contact Waypoint's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Waypoint's stock symbol?

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Waypoint is a publicly traded company; the company's stock symbol is WPR.AX.

What is Waypoint's official website and social media links?

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Waypoint's official website is acxion.com and has social profiles on LinkedIn.

What is Waypoint's SIC code NAICS code?

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Waypoint's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified NAICS code is 722 - Food Services and Drinking Places.

How many employees does Waypoint have currently?

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As of July 2026, Waypoint has approximately 738 employees across 6 continents, including North AmericaEuropeOceania. Key team members include President: J. F.Owner Waypoint: B. B.Division President Midwest: C. M.. Explore Waypoint's employee directory with LeadIQ.

What industry does Waypoint belong to?

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Waypoint operates in the Food and Beverage Services industry.

What technology does Waypoint use?

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Waypoint's tech stack includes Open GraphMySQLMicrosoft PowerPointMicrosoft WordCloudflare Bot ManagementreCAPTCHAGoogle AnalyticsSitelinks Search Box.

What is Waypoint's email format?

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Waypoint's email format typically follows the pattern of First.Last@asmwaypoint.com. Find more Waypoint email formats with LeadIQ.

When was Waypoint founded?

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Waypoint was founded in 2012.

Waypoint

Food and Beverage ServicesCalifornia, United States501-1000 Employees

Advantage Waypoint operates in the food and beverage services sector and is positioned as a provider within the broader Acxion Foodservice entity, which delivers sales and marketing services to foodservice manufacturers and distributors. The company serves foodservice teams and related stakeholders by offering platforms and collaboration that support field-based sales intelligence and channel execution, with recent developments highlighting partnerships and a purpose-built platform developed with Influxr AI. Based in Tustin, California, the organization has a sizable workforce and is part of a merged legacy of Waypoint and KeyImpact Sales & Systems under the Acxion umbrella. In early 2026, Acxion announced recognition for workplace certification and ongoing collaboration activities that reflect its focus on integrating advanced tools and partnerships to enhance field operations in the United States and Canada.

Section iconCompany Overview

Phone number
Website
acxion.com
SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
Stock Symbol
WPR.AX
NAICS Code
722 - Food Services and Drinking Places
Founded
2012
Employees
501-1000

Section iconFunding & Financials

  • $250M$500M

    Waypoint's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Waypoint's revenue is estimated to be in the range of $250M$500M

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