Insights

Proven Industry Recognition Wetpaint has received notable acknowledgments such as being named one of the 50 Best Websites by Time Magazine and recognized among the 30 fastest-growing private companies. These accolades demonstrate its credibility and potential for future growth, making it an attractive partner for brands seeking innovative marketing solutions.

Specialized Tech-Driven Approach With a focus on integrating advanced technologies like AI-enabled solutions, automation, and a robust tech stack, Wetpaint offers scalable, performance-driven marketing services. This positions the company well to serve clients looking to modernize their marketing strategies with cutting-edge digital solutions.

Growth and Market Presence Operating with a revenue range of one to ten million dollars and recognized as a fast-growing private company, Wetpaint is expanding its footprint in the advertising services industry, presenting opportunities to collaborate with a dynamic and expanding team.

Strategic Acquisition History Having been acquired by Viggle Inc. (renamed Function(X)), Wetpaint’s history of strategic investment highlights its stability and potential for growth, which can appeal to organizations seeking to partner with established marketing innovators.

Alignment with Digital Trends Wetpaint’s emphasis on digital platforms, automation, and AI solutions shows strong alignment with current market trends, providing sales opportunities to enterprises eager to leverage modern marketing technologies and optimize their digital presence.

Wetpaint Tech Stack

Wetpaint uses 8 technology products and services including Nelio A/B Testing, Microsoft 365, imagesLoaded, and more. Explore Wetpaint's tech stack below.

  • Nelio A/B Testing
    A/B Testing
  • Microsoft 365
    Email
  • imagesLoaded
    Javascript Libraries
  • SweetAlert2
    Javascript Libraries
  • Brevo
    Live Chat
  • Google Analytics
    Web Analytics
  • Apache HTTP Server
    Web Servers
  • Max Mega Menu
    Widgets

Wetpaint's Email Address Formats

Wetpaint uses at least 1 format(s):
Wetpaint Email FormatsExamplePercentage
First@wetpaint.co.zaJohn@wetpaint.co.za
83%
Middle@wetpaint.co.zaMichael@wetpaint.co.za
17%

Frequently Asked Questions

Where is Wetpaint's headquarters located?

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Wetpaint's main headquarters is located at 1 Meadowbrook Lane The Johannesburg, Gauteng South Africa. The company has employees across 3 continents, including AfricaNorth AmericaEurope.

What is Wetpaint's official website and social media links?

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Wetpaint's official website is wetpaint.co.za and has social profiles on LinkedIn.

What is Wetpaint's SIC code NAICS code?

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Wetpaint's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does Wetpaint have currently?

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As of June 2026, Wetpaint has approximately 44 employees across 3 continents, including AfricaNorth AmericaEurope. Key team members include Chief Executive Officer: P. M. C.Chief Creative Officer (cco): S. E. M.Executive Director At Wetpaint Advertising (pty) Ltd: K. W.. Explore Wetpaint's employee directory with LeadIQ.

What industry does Wetpaint belong to?

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Wetpaint operates in the Advertising Services industry.

What technology does Wetpaint use?

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Wetpaint's tech stack includes Nelio A/B TestingMicrosoft 365imagesLoadedSweetAlert2BrevoGoogle AnalyticsApache HTTP ServerMax Mega Menu.

What is Wetpaint's email format?

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Wetpaint's email format typically follows the pattern of First@wetpaint.co.za. Find more Wetpaint email formats with LeadIQ.

When was Wetpaint founded?

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Wetpaint was founded in 1997.

Wetpaint

Advertising ServicesGauteng, South Africa11-50 Employees

Wetpaint is a full-service, tech-driven marketing agency built to deliver measurable impact.

For over 25 years, we’ve partnered with brands to solve complex marketing challenges—combining strategy, creativity, and technology to drive performance across every touchpoint.

In a world of increasing complexity, we focus on clarity, alignment, and outcomes. From brand and content to digital platforms, automation, and AI-enabled solutions, our approach is designed to move businesses forward—efficiently and intelligently.

We don’t chase volume. We build systems that scale, campaigns that convert, and partnerships that last.

Wetpaint. Built to think. Designed to perform.

Section iconCompany Overview

Headquarters
1 Meadowbrook Lane The Johannesburg, Gauteng South Africa
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
1997
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    Wetpaint's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Wetpaint's revenue is estimated to be in the range of $1M$10M

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