Web Performance Uplift Offer a Web Performance and Frontend Modernization package tailored to mid-sized auto dealers. The current stack with Preact, Redux, and Module Federation, combined with Akamai Bot Manager and HSTS, indicates a priority on fast, reliable user experiences that convert browsers into leads and showroom visits. A phased plan could include performance audits, image optimization, lazy loading, and micro-frontend improvements to scale across dealer sites and campaigns.
Security Bot Shield Propose a managed security and bot mitigation service to safeguard online leads and pricing requests. With Akamai Bot Manager and HSTS in their stack, there’s a foundation; you can upsell advanced threat detection, WAF tuning, and automated bot remediation to reduce fake inquiries and protect site uptime. Emphasize quick ROI from higher lead quality and reduced support costs.
Micro Frontend Strategy Frontend modernization and micro-frontend integration across dealership digital properties can reduce maintenance costs and speed feature delivery. White Allen's use of Module Federation suggests openness to modular architectures; propose consulting services to unify branding, integrate with Facebook and digital marketing assets, and coordinate across multiple dealer sites.
Regional Growth Regionally focused partnership opportunities exist to collaborate with mid-sized automotive groups in Ohio and nearby markets, offering bundled IT modernization, marketing technology, and platform services. Position White Allen Chevrolet as a regional IT and digital transformation partner for scalable growth.
Analytics Growth Leverage New Relic and existing tech stack to deliver ongoing performance monitoring, conversion analytics, and A/B testing for online sales funnels and service bookings. Propose packaged dashboards and insights to inform marketing spend, pricing offers, and lead routing to improve efficiency and revenue.