Insights

Premium institutional WMF targets premium home, restaurant, and hotel environments with high-end coffee machines and hotel equipment, signaling sales opportunities in hospitality procurement, contract sourcing, and premium kitchen outfitting.

Global backing As part of Groupe SEB since 2016, WMF benefits from a broader distribution, brand prestige, and cross-brand selling opportunities, enabling partnerships with SEB’s sales channels and existing customer bases.

Bean-to-cup leader The launch of the 1500 F bean-to-cup machine demonstrates afocus on fresh beans and rapid service, suggesting upsell potential to cafes, hotels, and office campuses seeking premium, quick-service coffee solutions.

Tech driven With a tech stack including Qlik, Salesforce, Magento, Shopify, and Jira, WMF shows a modern, data-driven sales and e-commerce capability, opening opportunities for analytics-driven upsell, CRM-led account expansion, and streamlined procurement integrations.

Revenue growth Revenue in the high hundreds of millions indicates scale and financial credibility, enabling sales pitches to larger hospitality groups and ongoing maintenance/service contracts for premium equipment.

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WMF Tech Stack

WMF uses 8 technology products and services including Qlik, Microsoft SharePoint, Salesforce, and more. Explore WMF's tech stack below.

Qlik
Business Intelligence
Microsoft SharePoint
Content Management System
Salesforce
Customer Relationship Management
Figma
Design
Magento
E-commerce
Shopify
E-commerce
Atlassian Jira
Issue Trackers
Stripe
Payment Processing

Media & News

WMF's Email Address Formats

WMF uses at least 6 email formats:

WMF Email Formats	Example	Percentage
LastF@wmf.com	DoeJ@wmf.com	78%
FLast@wmf.com	JDoe@wmf.com	13%
First.Last@wmf.com	John.Doe@wmf.com	7%
Last@wmf.com	Doe@wmf.com	2%
First.Last@wmf.de	John.Doe@wmf.de	96%
F.Last@wmf.de	J.Doe@wmf.de	4%

Frequently Asked Questions

What is WMF's phone number?

You can contact WMF's main corporate office by phone at

+49-7331****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is WMF's stock symbol?

WMF is a publicly traded company; the company's stock symbol is RWMFX.

What is WMF's official website and social media links?

WMF's official website is aboutwmf.com and has social profiles on LinkedIn.

How much revenue does WMF generate?

As of October 2026, WMF's annual revenue is estimated to be $500M - $1B.

What is WMF's NAICS code?

WMF's NAICS code is 31-33 - Manufacturing.

How many employees does WMF have currently?

As of October 2026, WMF has approximately 984 employees across 6 continents, including Europe, Asia and North America. Key team members include Chief Executive Officer: G. R., Chief Executive Officer: J. J. and Chief Executive Officer: V. W. Explore WMF's employee directory with LeadIQ.

What industry does WMF belong to?

WMF operates in the Manufacturing industry.

What technology does WMF use?

WMF's tech stack includes Qlik, Microsoft SharePoint, Salesforce, Figma, Magento, Shopify, Atlassian Jira and Stripe.

What is WMF's email format?

WMF's email format typically follows the pattern of LastF@wmf.com. Find more WMF email formats with LeadIQ.

When was WMF founded?

WMF was founded in 1853.

WMF

Q: What is WMF's official website and social media links?

WMF's official website is aboutwmf.com. WMF has social profiles on LinkedIn.

Q: How many employees does WMF have currently?

WMF has approximately 984 employees.

Q: What technology does WMF use?

WMF's tech stack includes WPML, Bootstrap, Figma, Magento, WordPress.

Q: What is WMF's NAICS code?

WMF's NAICS code is 31-33 (Manufacturing).

ManufacturingBaden-Württemberg, Germany501-1000 Employees

WMF is a mid-sized manufacturing company based in Geislingen an der Steige, Baden-Württemberg. It operates as a premium brand offering household products alongside professional coffee machines and hotel equipment, underscored by German engineering and design. Founded in 1853, WMF has been part of Groupe SEB since the end of 2016. Its product range supports home preparation, cooking, eating, drinking, and baking, while its business lines address coffee service and table-setting for restaurants and hotels. The customer base includes household consumers and hospitality operators seeking reliable, well-designed equipment. In 2023 the company introduced the 1500 F bean-to-cup coffee machine, designed to grind beans freshly and deliver a cup in about seven seconds.