Insights

Strategic Partnerships Wooga has a history of partnerships with major brands and licensing entities, including Agatha Christie Limited and Netflix, indicating openness to co-branded in-game experiences and cross-media collaborations that sales teams can leverage to propose licensed content or joint marketing initiatives.

Audience Monetization As a market leader in hidden object games with long-running evergreen titles like June's Journey, Wooga presents opportunities for premium in-app purchases, event-driven promotion, and exclusive partnerships that extend monetization beyond core games to related media or events.

Acquisition Synergy Being a Playtika subsidiary suggests potential for leveraging Playtika’s distribution channels, user bases, and cross-promo capabilities to accelerate user acquisition, retainment strategies, and live-ops collaborations across similar mobile gaming ecosystems.

Talent and UX Wooga highlights strong UI/UX expertise and a culture around craftsmanship in hidden object titles, presenting an opportunity to offer UX design tooling, analytics partnerships, or SKO-style training programs to elevate user engagement and retention metrics.

Expansion and Scaling Recent headcount reductions indicate restructuring, but continued activity in launching new chapters and collaborations signals appetite for scalable development services, outsourcing partnerships, or project-based studios to accelerate backfill, porting, or new IP exploration.

Similar companies to Wooga

Wooga Tech Stack

Wooga uses 8 technology products and services including Looker, Apache Kafka, SurveyMonkey, and more. Explore Wooga's tech stack below.

Media & News

Wooga's Email Address Formats

Wooga uses at least 3 email formats:
Wooga Email FormatsExamplePercentage
First.Last@wooga.comJohn.Doe@wooga.com
94%
FLast@wooga.comJDoe@wooga.com
4%
First@wooga.comJohn@wooga.com
2%

Frequently Asked Questions

What is Wooga's official website and social media links?

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Wooga's official website is wooga.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Wooga generate?

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As of August 2026, Wooga's annual revenue is estimated to be $50M - $100M.

What is Wooga's SIC code and NAICS code?

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Wooga's SIC code is 7372 - Prepackaged Software and NAICS code is 5112 - Software Publishers.

How many employees does Wooga have currently?

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As of August 2026, Wooga has approximately 322 employees across 5 continents, including Europe, North America and Africa. Key team members include Chief Of Staff: J. K., Vp Of Operations: L. K. and Vp Technology: P. T. F. Explore Wooga's employee directory with LeadIQ.

What industry does Wooga belong to?

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Wooga operates in the Computer Games industry.

What technology does Wooga use?

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Wooga's tech stack includes Looker, Apache Kafka, SurveyMonkey, Sketch, ServiceNow, Trello, Miro and Atlassian Confluence.

What is Wooga's email format?

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Wooga's email format typically follows the pattern of First.Last@wooga.com. Find more Wooga email formats with LeadIQ.

How much funding has Wooga raised to date?

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As of August 2026, Wooga has raised $32M in funding. The last funding round occurred on May 31, 2011 for $24M.

When was Wooga founded?

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Wooga was founded in 2009.
Wooga logo

Wooga

Computer GamesBerlin, Germany201-500 Employees

Wooga is a Berlin-based computer games developer located at 16 Stralauer Alley, Berlin Friedrichshain, Germany, with a workforce of 201 to 500 employees. The studio focuses on story-driven casual games and emphasizes craftsmanship and a collaborative approach to development. It operates in the computer games industry and maintains a website at https://wooga.com. Industry reporting indicates staff reductions in recent years, including a layoff of around 50 employees in 2025 and a further reduction of about 12 employees in 2026. Wooga has engaged in collaborations with external partners, including a Netflix partnership to release Ghost Detective in 2023 and a collaboration with Agatha Christie Limited announced in 2026 to add a new in-game mystery to June's Journey.

Section iconCompany Overview

Website
wooga.com
SIC Code
7372 - Prepackaged Software
NAICS Code
5112 - Software Publishers
Founded
2009
Employees
201-500

Section iconFunding & Financials

  • $32M

    Wooga has raised a total of $32M of funding over 3 rounds. Their latest funding round was raised on May 31, 2011 in the amount of $24M as a Series B.

  • $50M - $100M

    Wooga's revenue is estimated to be in the range of $50M - $100M

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