Insights

Sustainability Focus W&P emphasizes design, sustainability, and function in creating products that simplify sustainable living and bring joy to everyday activities. Highlighting these aspects can resonate with environmentally-conscious consumers looking for purposeful and eco-friendly home goods.

Expansion Opportunities With a diverse range of collections like Porter, Peak, and Craft offering essential tools for better eating and drinking experiences, exploring partnerships with retailers or online platforms that align with enhancing lifestyle products could open up new distribution channels and market reach.

Competitive Positioning Positioning W&P among companies like Le Creuset and Food52 but with a distinct focus on versatile and design-driven kitchenware can differentiate the brand in a crowded market. Highlighting the unique blend of aesthetics and functionality can appeal to consumers seeking innovative culinary solutions.

Digital Marketing Potential Utilizing the tech stack encompassing Google Ads, Google Analytics, and TikTok Pixel among others can boost online visibility, optimize marketing campaigns, and target relevant audiences effectively. Leveraging these tools for data-driven decision-making can enhance brand awareness and customer engagement.

Revenue Growth Strategies Given the revenue range and market positioning, exploring strategic collaborations with larger retailers such as Target or West Elm to feature W&P products could drive sales growth. Leveraging the popularity of established brands to introduce W&P offerings can tap into broader consumer segments.

W&P Tech Stack

W&P uses 8 technology products and services including Google Ads, Google Analytics, Hotjar, and more. Explore W&P's tech stack below.

  • Google Ads
    Advertising
  • Google Analytics
    Analytics
  • Hotjar
    Analytics
  • TikTok Pixel
    Analytics
  • BugHerd
    Issue Trackers
  • Emotion
    Javascript Frameworks
  • Mautic
    Marketing Automation
  • HSTS
    Security

Media & News

W&P's Email Address Formats

W&P uses at least 2 format(s):
W&P Email FormatsExamplePercentage
First@wandpdesign.comJohn@wandpdesign.com
100%

Frequently Asked Questions

Where is W&P's headquarters located?

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W&P's main headquarters is located at 228 Park Ave S New York, 10003 US. The company has employees across 4 continents, including North AmericaEuropeAsia.

What is W&P's phone number?

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You can contact W&P's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is W&P's stock symbol?

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W&P is a publicly traded company; the company's stock symbol is WPC.

What is W&P's official website and social media links?

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W&P's official website is wandp.com and has social profiles on LinkedIn.

How much revenue does W&P generate?

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As of May 2024, W&P's annual revenue reached $1.8M.

What is W&P's SIC code NAICS code?

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W&P's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does W&P have currently?

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As of May 2024, W&P has approximately 11 employees across 4 continents, including North AmericaEuropeAsia. Key team members include Head Phlebotomist: A. R.Co-Founder & Partner: E. P.Co-Founder & Partner: J. W.. Explore W&P's employee directory with LeadIQ.

What industry does W&P belong to?

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W&P operates in the Manufacturing industry.

What technology does W&P use?

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W&P's tech stack includes Google AdsGoogle AnalyticsHotjarTikTok PixelBugHerdEmotionMauticHSTS.

What is W&P's email format?

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W&P's email format typically follows the pattern of . Find more W&P email formats with LeadIQ.

When was W&P founded?

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W&P was founded in 2012.
W&P

W&P

ManufacturingNew York, United States11-50 Employees

College roommates and friends — with a shared passion for eating, drinking, and entertaining well — they bootstrapped their way through the first years of business, seeking to make the kinds of products they would be excited to use. With each launch, they generated the funds for their next innovative idea.
This was an era of experimentation and trial-and-error, discovering and defining their unique point of view on the food and beverage space — one at the crossroads of beauty and function.

Fast forward many years and countless products later, and that same vision holds steady. W&P stands for design as much as sustainability and function, with a commitment to developing intentional objects that make a tangible impact on everyday life, making it simpler to live more sustainably, and bringing joy to what others might deem mundane. Through our three collections, Porter, Peak, and Craft, we create essentials that better the way we eat and drink, every day.

Section iconCompany Overview

Headquarters
228 Park Ave S New York, 10003 US
Phone number
Website
wandp.com
SIC Code
8742 - Management Consulting Services
Stock Symbol
WPC
NAICS Code
541613 - Marketing Consulting Services
Founded
2012
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M

    W&P's revenue is in the range of $10M

Section iconFunding & Financials

  • $10M

    W&P's revenue is in the range of $10M

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