Insights

Global Expansion Potential Active Brands has established a strong international footprint with offices in Denver, Shanghai, Gothenburg, Helsinki, Copenhagen, Voss, and Trysil, indicating opportunities to deepen market penetration across Europe and North America through strategic partnerships and local marketing initiatives.

Premium Brand Portfolio The company's diverse portfolio featuring well-known brands like Kari Traa, Dæhlie, and Sweet Protection positions it to target niche segments of professional and recreational outdoor athletes, offering cross-selling and upselling opportunities within these premium markets.

Leadership Expertise Recent appointment of a former Nike executive as vice president and general manager of Nike EMEA North highlights the company's focus on expanding sales channels and strengthening brand presence across key European and Middle Eastern markets.

Digital Engagement With a tech stack that includes WordPress, Figma, and SEMrush, Active Brands is well-prepared for digital marketing campaigns and e-commerce enhancements, enabling targeted outreach and personalized customer experiences to boost online sales.

Growth Opportunities Operating with a revenue range of up to $10 million and a lean employee base, Active Brands presents a scalable opportunity for business development efforts focused on partnerships, wholesale distribution, and international distribution channels to fuel further growth.

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Active Brands AS Tech Stack

Active Brands AS uses 8 technology products and services including GDPR, WordPress, RSS, and more. Explore Active Brands AS's tech stack below.

GDPR
Certificates
WordPress
Content Management System
RSS
Content Management System
Figma
Design
Webpack
Development
Twemoji
Font Scripts
jQuery
Javascript Libraries
SEMrush
Marketing Automation

Media & News

Active Brands AS hires Merkel as vice president and general manager of Nike EMEA North.
Merkel has spent the past decade leading Nike’s growth in countries such as Japan, Poland, and Turkey, and joins Active Brands from the position as vice president and general manager of Nike EMEA North.
Mar 16, 2021 | sgbonline.com

Active Brands AS's Email Address Formats

Active Brands AS uses at least 1 format(s):

Active Brands AS Email Formats	Example	Percentage
First.Last@activebrands.com	John.Doe@activebrands.com	95%
First.Middle.Last@activebrands.com	John.Michael.Doe@activebrands.com	2%
First@activebrands.com	John@activebrands.com	2%
First.L@activebrands.com	John.D@activebrands.com	1%

Frequently Asked Questions

Where is Active Brands AS's headquarters located?

Active Brands AS's main headquarters is located at 6 Kabelgaten Oslo, Oslo 0480 Norway. The company has employees across 4 continents, including EuropeAsiaNorth America.

What is Active Brands AS's phone number?

You can contact Active Brands AS's main corporate office by phone at

+1-720-585-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Active Brands AS's official website and social media links?

Active Brands AS's official website is activebrands.com and has social profiles on LinkedIn Crunchbase.

What is Active Brands AS's SIC code NAICS code?

Active Brands AS's SIC code is 5137 - Women's, Children's, and Infants' Clothing and Accessories NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does Active Brands AS have currently?

As of March 2026, Active Brands AS has approximately 193 employees across 4 continents, including EuropeAsiaNorth America. Key team members include Chief Executive Officer: Ø. B.Chief Operating Officer: F. U.Chief Financial And Operations Officer: W. M.. Explore Active Brands AS's employee directory with LeadIQ.

What industry does Active Brands AS belong to?

Active Brands AS operates in the Sporting Goods Manufacturing industry.

What technology does Active Brands AS use?

Active Brands AS's tech stack includes GDPRWordPressRSSFigmaWebpackTwemojijQuerySEMrush.

What is Active Brands AS's email format?

Active Brands AS's email format typically follows the pattern of First.Last@activebrands.com. Find more Active Brands AS email formats with LeadIQ.

When was Active Brands AS founded?

Active Brands AS was founded in 2009.

Active Brands AS

Q: What is Active Brands AS's official website and social media links?

Active Brands AS's official website is activebrands.com. Active Brands AS has social profiles on LinkedIn.

Q: How many employees does Active Brands AS have currently?

Active Brands AS has approximately 193 employees.

Q: What technology does Active Brands AS use?

Active Brands AS's tech stack includes Microsoft IIS, Windows Server, Supersized, Microsoft Azure, Open Graph.

Sporting Goods ManufacturingOslo, Norway51-200 Employees

Active Brands is a fast growing house of premium Sports Apparel and Equipment Brands. Through our brands, we inspire an active lifestyle in the outdoors for professional and everyday athletes. The brand portfolio consists currently of Kari Traa, Dæhlie, Sweet Protection, Johaug, Bula, Åsnes and Vossatassar.
Founded in 2009, Active Brands has evolved from a Norwegian brand incubation platform to a global brand accelerator with a strong international footprint. 
Our Headquarters are located in Oslo with satellite offices in Denver, Shanghai, Gothenburg, Helsinki, Copenhagen, Voss & Trysil. The main shareholder is the Nordic private equity investment company FSN Capital. www.karitraa.com www.sweetprotection.com www.dahlie.com www.johaug.com www.asnes.com www.bula.com www.vossatassar.com