Insights

Strategic Focus ADAPT is a specialized IT Research and Advisory firm serving Australia’s senior technology and business community, offering bespoke market insights and benchmarking data. This positions them as a potential partner for vendors seeking to align offerings with enterprise and government tech modernization priorities.

Expansion Readiness With a track record since 2011 and a growing client base among top enterprises and government, ADAPT is positioned to expand through expanded conferences, roundtables, and research subscriptions, which could be monetized via new sponsorships, premium reports, or training programs.

Tech Stack Their use of tools like HubSpot CRM, Google Ads, Google Tag Manager, and Adobe Creative Suite indicates mature digital marketing and CRM capabilities, suggesting opportunities to introduce advanced analytics, lead-scoring enhancements, or marketing automation services tailored for research firms.

Revenue levers Current revenue is in the low-to-mid range for a specialized services firm. There is potential to scale through expanded research subscriptions, executive briefings, and paid access to exclusive fact-based content and presentations, which align with ADAPT’s core offerings.

Competitive Positioning Operating in a niche Australia-focused research space with a strong reputation among enterprise and government, ADAPT could become a champion for technology modernization programs, making it a fit for partnerships with technology providers, management consultants, and data providers seeking strategic insights and market access.

ADAPT Tech Stack

ADAPT uses 8 technology products and services including Google Ads, Module Federation, Microsoft PowerPoint, and more. Explore ADAPT's tech stack below.

  • Google Ads
    Advertising
  • Module Federation
    Development
  • Microsoft PowerPoint
    Editors
  • HubSpot CRM
    Sales
  • Google Tag Manager
    Tag Management
  • Adobe Creative Suite
    Visualisation Software
  • X-Content-Type-Options
    Web & Portal Technology
  • Nginx
    Web Servers

ADAPT's Email Address Formats

ADAPT uses at least 1 format(s):
ADAPT Email FormatsExamplePercentage
First.Last@adapt.com.auJohn.Doe@adapt.com.au
93%
First@adapt.com.auJohn@adapt.com.au
6%
Last.F@adapt.com.auDoe.J@adapt.com.au
1%

Frequently Asked Questions

What is ADAPT's stock symbol?

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ADAPT is a publicly traded company; the company's stock symbol is THMR.

What is ADAPT's official website and social media links?

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ADAPT's official website is adapt.com.au and has social profiles on LinkedIn.

What is ADAPT's NAICS code?

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ADAPT's NAICS code is 5417 - Scientific Research and Development Services.

How many employees does ADAPT have currently?

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As of July 2026, ADAPT has approximately 210 employees across 6 continents, including North AmericaOceaniaEurope. Key team members include Chief Marketing Officer: C. C.Head Of Strategic Partnerships And Gtm Services: A. W.Head Of Analytics & Insights: G. F.. Explore ADAPT's employee directory with LeadIQ.

What industry does ADAPT belong to?

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ADAPT operates in the Research Services industry.

What technology does ADAPT use?

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ADAPT's tech stack includes Google AdsModule FederationMicrosoft PowerPointHubSpot CRMGoogle Tag ManagerAdobe Creative SuiteX-Content-Type-OptionsNginx.

What is ADAPT's email format?

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ADAPT's email format typically follows the pattern of First.Last@adapt.com.au. Find more ADAPT email formats with LeadIQ.

When was ADAPT founded?

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ADAPT was founded in 2011.
ADAPT logo

ADAPT

Research ServicesNew South Wales, Australia201-500 Employees

ADAPT is a dedicated IT research and advisory firm that supplies market intelligence and benchmarking data to senior technology and business professionals in Australia. Established in 2011 and located in Sydney, it supports leaders in large enterprises and government agencies seeking to understand technology trends and drive modernization initiatives. Operating in the research services sector, the firm emphasizes evidence-based guidance for strategic planning. Through conferences, private roundtables, and research focused on the Australian market, it disseminates its insights. It provides access to fact-based Australian research and interviews with technology leaders, with weekly updates delivered by email. Its client base includes mid-to-large organizations and government bodies across Australia.

Section iconCompany Overview

Stock Symbol
THMR
NAICS Code
5417 - Scientific Research and Development Services
Founded
2011
Employees
201-500

Section iconFunding & Financials

  • $1M$10M

    ADAPT's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    ADAPT's revenue is estimated to be in the range of $1M$10M

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