Prevention-focused value Leverage Alan's strong emphasis on prevention and well-being to upsell preventive health programs and wellness benefits to corporate clients, highlighting reduced absenteeism and improved employee health outcomes.

Tech-enabled access Position Alan as a digital-first health partner with a 7/7 virtual clinic and online services to modernize benefits administration for employers, enabling seamless member onboarding and ongoing engagement.

Multinational footprint Target medium to large organizations in France, Spain, Belgium, and Canada to expand Alan’s B2B offering, emphasizing cross-border coverage options and simplified international employee health services.

High satisfaction Use Alan’s strong NPS as a differentiator in sales pitches to demonstrate customer happiness, retention potential, and lower support burdens for enterprise customers.

Integrated services Highlight the ecosystem of services beyond insurance, such as virtual clinics, optical center, and personalized prevention plans, as a holistic value proposition that can reduce long-term healthcare costs for employers.