Niche Market Focus Aptiviti specializes in enterprise technology research, providing valuable proprietary data and insights from a targeted community of IT decision makers that controls over a trillion dollars in annual IT spending, presenting a strong opportunity for vendors seeking credibility and access within enterprise IT sectors.

Data-Driven Approach By eliminating opinions and biases in enterprise research, Aptiviti offers highly credible, statistically significant insights, making it an attractive partner for companies looking to refine their market strategies and validate product positioning within enterprise IT markets.

Growing SME Footprint With a relatively small team of 11-50 employees and revenues between one and ten million dollars, Aptiviti represents a nimble, fast-growing company that can be approached for personalized services and innovative research collaborations tailored for specific client needs.

Technological Capabilities Utilizing advanced tech stacks such as AWS, React, and Google Analytics, Aptiviti demonstrates strong technical competence, offering opportunities for technology vendors to integrate or collaborate on research tools and analytics platforms to enhance their enterprise solutions.

Market-Leading Potential Given its unique position and data-rich insights, Aptiviti's business model aligns well with large enterprise software providers and consulting firms seeking to deepen their understanding of enterprise IT spending trends and investment priorities.