Influencer Partnering Leverage founder Angel Merino’s status as a celebrity makeup artist and beauty influencer to accelerate partnerships, co-branded campaigns, and exclusive drops with retailers and creators.

Ethical Differentiator All-natural Diamond Glow Powders are PETA certified cruelty-free and vegan-friendly, aligning with retailers and consumers prioritizing sustainability and ethical cosmetics.

Wholesale Growth A lean team combined with active e-commerce capabilities suggests scalable growth through wholesale distribution, private label opportunities, or selective retailer partnerships in indie and mainstream channels.

Digital Readiness The tech stack shows readiness for direct-to-consumer growth and marketing optimization, including social commerce, fraud protection, and video/content-based engagement via YouTube.

West Coast Advantage Based in Burbank with a bold, community-driven brand voice, there are opportunities to engage West Coast retailers, entertainment industry collaborations, and influencer-led launches.