Group Term Life Insurance Assurity's recent launch of Group Term Life Insurance presents a prime opportunity to target businesses looking to provide comprehensive life insurance coverage for their employees. This product can be positioned as a valuable employee benefit that attracts and retains top talent.

Best Places to Work Recognition Being named one of the 2024 'Best Places to Work' in Lincoln for the second consecutive year showcases Assurity as an employer of choice. Leveraging this recognition in sales pitches can appeal to businesses keen on partnering with reputable companies that prioritize employee well-being and satisfaction.

Expansion Partnership with Boundless Rider The partnership between Assurity Group and Boundless Rider signifies an opportunity to tap into the market of riders in Arizona. Targeting this segment with tailored insurance solutions can capitalize on the expanded distribution network resulting from this collaboration.

Individual Accident Insurance Launch The introduction of Individual Accident Insurance by Assurity caters to individuals seeking affordable protection for unexpected medical expenses. This product offering can be promoted to a wide consumer base looking for comprehensive coverage against accidents and injuries.

Financial Stability and Commitment to Customers Assurity's robust financial stability and commitment to serving customers' best interests reinforce its credibility in the insurance market. Utilizing this reliability as a selling point can attract clients seeking long-term insurance partners with a proven track record.