New Fragrance Line Launch Beautycounter recently launched a clean Eau De Parfum collection, emphasizing transparency in ingredients. This can be a great sales opportunity to promote the brand's commitment to clean beauty.

Executive Leadership Changes With recent changes in executive leadership, including the appointment of a new CEO and chair of the board, there might be shifts in the company's strategic direction. This presents a chance to understand new priorities and tailor sales strategies accordingly.

Focused on Sustainability Beautycounter's mission to drive sustainable growth, as highlighted by the new chair of the board, Roberto Marques, shows a commitment to eco-conscious practices. Leveraging this sustainability focus in sales pitches can resonate well with environmentally-conscious consumers.

Interim CEO Appointment The appointment of an interim CEO, Mindy Mackenzie, signifies a period of transition and potential repositioning within the company. This presents an opportunity to explore new partnerships or initiatives under the leadership of the interim CEO.

Low Revenue and High Funding Despite the company's current revenue falling in the $0-10M range, the substantial funding of $65M indicates growth potential. Engaging with Beautycounter now could lead to long-term partnerships as the company scales with its ample funding.