Insights

Diversify Product Range BIG W has successfully partnered with popular brands like Minecraft and Doyoueven Pty. By expanding the product range to include exclusive collaborations and limited-edition collections, there is a great opportunity to attract new customers and drive sales growth.

Market Trend Alignment Recognized as the Supplier of the Year in 2023, BIG W has a proven track record of staying ahead of market trends. Leveraging this insight can help tailor product offerings to align with customer preferences, boosting sales and market share.

Omnichannel Strategy With a strong online presence and a broad network of over 177 physical stores, BIG W has the foundation to implement a seamless omnichannel strategy. Leveraging technology such as SAP and JavaScript can enhance the shopping experience and drive sales both online and offline.

Employee Engagement Drive Empowering the team of 22,000 passionate individuals can lead to increased employee satisfaction and motivation. Engaged employees provide better service, resulting in enhanced customer experiences, repeat business, and ultimately, higher sales.

Customer-Centric Marketing The successful launch of the Christmas campaign 'there's A little something for everyone' showcases BIG W's focus on customer-centric marketing. Building on this approach to create personalized promotions and campaigns can attract and retain customers, driving sales revenue.

BIG W Tech Stack

BIG W uses 8 technology products and services including Quantcast Measure, Curalate, Insider, and more. Explore BIG W's tech stack below.

  • Quantcast Measure
    Analytics
  • Curalate
    Analytics
  • Insider
    Customer Data Platforms
  • Tealium AudienceStream
    Customer Data Platforms
  • SAP
    Customer Relationship Management
  • JavaScript
    Programming Languages
  • Nginx
    Web Servers
  • Facebook
    Widgets

BIG W's Email Address Formats

BIG W uses at least 1 format(s):
BIG W Email FormatsExamplePercentage
FLast@bigw.com.auJDoe@bigw.com.au
88%
First.Last@bigw.com.auJohn.Doe@bigw.com.au
8%
First_Last@bigw.com.auJohn_Doe@bigw.com.au
3%
FirstLast@bigw.com.auJohnDoe@bigw.com.au
1%

Frequently Asked Questions

Where is BIG W's headquarters located?

Minus sign iconPlus sign icon
BIG W's main headquarters is located at 1 Woolworths Way Bella Vista Sydney, NSW 2153 AU. The company has employees across 6 continents, including OceaniaNorth AmericaAsia.

What is BIG W's official website and social media links?

Minus sign iconPlus sign icon
BIG W's official website is bigw.com.au and has social profiles on LinkedIn.

How much revenue does BIG W generate?

Minus sign iconPlus sign icon
As of January 2025, BIG W's annual revenue reached $501B.

What is BIG W's SIC code?

Minus sign iconPlus sign icon
BIG W's SIC code is 1521 - General Contractors-Single-Family Houses.

How many employees does BIG W have currently?

Minus sign iconPlus sign icon
As of January 2025, BIG W has approximately 10K employees across 6 continents, including OceaniaNorth AmericaAsia. Key team members include Chief Executive Officer And Founder: B. H.Head Of Marketing - Trade & Value: J. B.Head Of Commercial, Everyday & Celebrations: J. L.. Explore BIG W's employee directory with LeadIQ.

What industry does BIG W belong to?

Minus sign iconPlus sign icon
BIG W operates in the Retail industry.

What technology does BIG W use?

Minus sign iconPlus sign icon
BIG W's tech stack includes Quantcast MeasureCuralateInsiderTealium AudienceStreamSAPJavaScriptNginxFacebook.

What is BIG W's email format?

Minus sign iconPlus sign icon
BIG W's email format typically follows the pattern of . Find more BIG W email formats with LeadIQ.

When was BIG W founded?

Minus sign iconPlus sign icon
BIG W was founded in 1964.
BIG W

BIG W

RetailNew South Wales, Australia10001+ Employees

About BIG W

For over 50 years  BIG W has been the trusted backstop of Australian households. We have clothed Australian families, furnished Australian homes and filled Australian toy boxes.  We opened our first store on the outskirts of Newcastle in New South Wales in 1964 and have more than 177 stores operating across Australia today.

BIG W is proud to provide Australian shoppers with a broad range of quality general merchandise products at low prices. From women's, men's and children's clothing and shoes  to homewares, electronics, pet food, cleaning items, party goods, toys and books, BIG W is a popular one-stop-shop for customers seeking great design, brands and value across the country.


What we're like

BIG W's best and most valued asset is its team of 22,000 passionate people in Australia and Asia. We believe the most vital ingredient to driving our business success is our people and we aim to empower every individual to make a positive contribution, extend career skills  and ultimately maximise their potential.

Section iconCompany Overview

Headquarters
1 Woolworths Way Bella Vista Sydney, NSW 2153 AU
SIC Code
1521 - General Contractors-Single-Family Houses
Founded
1964
Employees
10001+

Section iconFunding & Financials

  • $1B

    BIG W's revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    BIG W's revenue is in the range of $1B

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.