Insights

Expansive Retail Presence With over 177 stores across Australia, BIG W offers extensive physical retail locations for potential sales and partnerships, providing opportunities for localized marketing campaigns and in-store promotions.

Diverse Product Range BIG W's broad range of products from clothing and homewares to electronics and toys presents varied sales opportunities that can cater to a wide customer base, allowing for cross-selling and upselling strategies.

Robust Tech Integration Utilizing a mix of technologies such as Google Analytics, social media platforms, and e-commerce tools like AfterPay, BIG W demonstrates a commitment to digital innovation, opening avenues for tech-focused sales strategies.

Large Employee Base With a workforce of over 22,000 passionate individuals, BIG W can leverage internal advocacy and employee-driven sales initiatives to enhance brand loyalty and attract potential customers through employee engagement programs.

Competitive Insights Comparing key metrics with similar retailers like Walmart, Target, and Dollar General provides valuable competitive insights to develop targeted sales tactics, adjust pricing strategies, and identify areas for market differentiation.

BIG W Tech Stack

BIG W uses 8 technology products and services including Decibel, Google Analytics, Tealium AudienceStream, and more. Explore BIG W's tech stack below.

  • Decibel
    Analytics
  • Google Analytics
    Analytics
  • Tealium AudienceStream
    Customer Data Platforms
  • Adobe Dynamic Media Classic
    Digital Asset Management
  • X-Content-Type-Options
    Miscellaneous
  • AfterPay
    Payment Processing
  • Facebook
    Widgets
  • Linkedin
    Widgets

Media & News

BIG W's Email Address Formats

BIG W uses at least 1 format(s):
BIG W Email FormatsExamplePercentage
FLast@bigw.com.auJDoe@bigw.com.au
88%
First.Last@bigw.com.auJohn.Doe@bigw.com.au
8%
First_Last@bigw.com.auJohn_Doe@bigw.com.au
3%
FirstLast@bigw.com.auJohnDoe@bigw.com.au
1%

Frequently Asked Questions

Where is BIG W's headquarters located?

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BIG W's main headquarters is located at 1 Woolworths Way Bella Vista Sydney, NSW 2153 AU. The company has employees across 6 continents, including OceaniaNorth AmericaAsia.

What is BIG W's official website and social media links?

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BIG W's official website is bigw.com.au and has social profiles on LinkedIn.

How much revenue does BIG W generate?

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As of November 2024, BIG W's annual revenue reached $501B.

What is BIG W's SIC code?

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BIG W's SIC code is 1521 - General Contractors-Single-Family Houses.

How many employees does BIG W have currently?

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As of November 2024, BIG W has approximately 10K employees across 6 continents, including OceaniaNorth AmericaAsia. Key team members include Chief Executive Officer And Founder: B. H.Head Of Marketing - Trade & Value: J. B.Head Of Commercial, Everyday & Celebrations: J. L.. Explore BIG W's employee directory with LeadIQ.

What industry does BIG W belong to?

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BIG W operates in the Retail industry.

What technology does BIG W use?

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BIG W's tech stack includes DecibelGoogle AnalyticsTealium AudienceStreamAdobe Dynamic Media ClassicX-Content-Type-OptionsAfterPayFacebookLinkedin.

What is BIG W's email format?

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BIG W's email format typically follows the pattern of . Find more BIG W email formats with LeadIQ.

When was BIG W founded?

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BIG W was founded in 1964.
BIG W

BIG W

RetailNew South Wales, Australia10001+ Employees

About BIG W

For over 50 years  BIG W has been the trusted backstop of Australian households. We have clothed Australian families, furnished Australian homes and filled Australian toy boxes.  We opened our first store on the outskirts of Newcastle in New South Wales in 1964 and have more than 177 stores operating across Australia today.

BIG W is proud to provide Australian shoppers with a broad range of quality general merchandise products at low prices. From women's, men's and children's clothing and shoes  to homewares, electronics, pet food, cleaning items, party goods, toys and books, BIG W is a popular one-stop-shop for customers seeking great design, brands and value across the country.


What we're like

BIG W's best and most valued asset is its team of 22,000 passionate people in Australia and Asia. We believe the most vital ingredient to driving our business success is our people and we aim to empower every individual to make a positive contribution, extend career skills  and ultimately maximise their potential.

Section iconCompany Overview

Headquarters
1 Woolworths Way Bella Vista Sydney, NSW 2153 AU
SIC Code
1521 - General Contractors-Single-Family Houses
Founded
1964
Employees
10001+

Section iconMedia & News

Section iconFunding & Financials

  • $1B

    BIG W's revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    BIG W's revenue is in the range of $1B

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