Strategic Partnerships Burnet has established key partnerships with industry leaders such as Atomo Diagnostics, Lumos Diagnostics, and Argenx. Leveraging these collaborations can open doors for joint sales initiatives and cross-selling opportunities.

Emerging Markets Focus With a presence in the Indo-Pacific region and Africa, Burnet's focus on emerging markets presents a sales opportunity to tailor products or services to meet the specific healthcare needs of these regions, potentially expanding the customer base.

Innovative Technology Adoption Utilizing a tech stack that includes Salesforce, Google Tag Manager, and Ruby, Burnet demonstrates a commitment to innovation. Providing tech solutions or integration services to complement their technology infrastructure could be a lucrative sales angle.

Thought Leadership in Health Having participated in events like The Global Hepatitis Summit and collaborated with renowned institutions, Burnet has established itself as a thought leader in health research. Positioning products or services as aligned with Burnet's initiatives can enhance sales credibility.

Expansion Opportunities Burnet's expansion to Papua New Guinea and Myanmar signifies growth potential. Identifying synergies in these regions for partnerships, distribution channels, or localized offerings can lead to sales growth and market penetration opportunities.