Record-Breaking Economic Impact The Charlotte Regional Visitors Authority generated a historic $1.08 billion in economic impact in 2023, demonstrating strong regional growth and increased tourist spending, which presents opportunities for vendors offering event services, hospitality solutions, and destination marketing partnerships.

Expanding Leadership With the recent appointment of CEO Steve Bagwell following the retirement of Tom Murray, there is openness to innovative strategies and partnerships that can further enhance the region's attractions, creating potential for consulting, sponsorships, and new program collaborations.

Strategic Event Initiatives CRVA launched prominent events such as the Savor Charlotte food festival and partners with local organizations, indicating a focus on experiential marketing and event-driven tourism, ideal for hospitality and event technology providers seeking event sponsorship or partnership opportunities.

Regional Collaboration Opportunities The partnership with Charlotte airport and involvement in community programs like AMP Up Charlotte suggest avenues for companies providing transportation, infrastructure, or community-engagement solutions to collaborate with the region's major transportation and community initiatives.

Strong Industry Presence As a leader in destination development with a diverse brand portfolio including sports, entertainment, and cultural venues, CRVA offers potential sales opportunities in venue management technology, marketing solutions, and hospitality services aimed at enhancing visitor experience and operational efficiency.