Niche Market Focus Cheryl Bartley operates within the retail art supplies industry, offering specialized products that appeal to artists and hobbyists, presenting opportunities for targeted marketing and product expansions.

Small Team Advantage With a compact staff of 2-10 employees, the company likely values personalized customer service and could benefit from efficiency tools and small business solutions to enhance operational productivity.

Digital Engagement Utilization of digital tools such as Facebook Pixel and Google Fonts API indicates an active online presence and marketing efforts, suggesting potential for upselling digital advertising or e-commerce enhancement services.

Financial Visibility Gap Lack of available funding information and modest revenue benchmarks compared to industry peers highlight an opportunity to position financial consulting or growth strategy services to support expansion.

Tech Stack Opportunities Integration of diverse technologies like PHP, Lua, and OpenResty suggests a tech-savvy approach, indicating potential for offering advanced e-commerce solutions, website optimization, or cybersecurity services tailored for retail art supplies businesses.