Expanding Equipment Offerings Choice Office Equipment and Supplies provides a comprehensive range of office technology products including copiers, printers, fax machines, mailing solutions, and network services, presenting cross-selling opportunities within their product ecosystem.

Service-Centric Model With a focus on servicing all major brands and offering managed print and network services, the company is well-positioned to upsell managed and maintenance packages to clients seeking reliable office technology support.

Local Market Focus Operating primarily in Chicago and surrounding suburbs with a small team, there is potential to expand local outreach and tap into nearby small to mid-sized businesses in need of office equipment and support services.

Technology Adoption Utilizing various tech stack tools such as Google Analytics and Curalate, the company demonstrates digital engagement capabilities, offering prospects opportunities for targeted marketing and lead generation strategies.

Growth Potential Despite current revenue being below one million dollars, the company’s diverse product line and strategic partnerships suggest scalable sales opportunities through targeted outreach and expanding service contracts.