Hybrid Cloud Growth The company positions itself as a unified hybrid IT infrastructure provider combining colocation, private cloud, and public clouds (AWS and Azure) with 24/7/365 management. Potential upsell: expand hybrid deployments, optimize cloud spend, and enhance compliance across on-prem and multi-cloud environments.

Expansion Momentum Recent moves include acquiring a 3MW Tier III data center in Kansas City and facility expansions in Kamloops, BC. Sales opportunity exists in cross-selling colocation, data center capacity, and managed services to enterprises pursuing data residency, DR, and geographic diversification.

AWS Managed Leader Maintains AWS Managed Service Provider designation for the ninth year, signaling strong AWS capabilities. Leverage to target mid-market firms migrating to or optimizing AWS workloads, with a focus on governance, security, and optimized architectures.

IBM Hybrid Portfolio Recent launch of IBM Power Virtual Server support expands the portfolio to hybrid IBM environments. Opportunity to approach enterprises with IBM Power workloads seeking hybrid integration, modernization, and managed IBM services.

Security and Compliance Emphasis on compliance, protection, and optimized environments, backed by 24/7/365 management. Target clients in regulated industries (finance, healthcare, public sector) needing robust security, audit readiness, and continuous monitoring.