Acquisition Synergy CTI is now part of New Era Technology, presenting a combined opportunity to cross-sell managed IT services, unified communications, and security solutions to an expanded client base and leverage New Era’s broader portfolio.

SMB Growth Potential CTI operates with a small to mid-market footprint (11-50 employees) and a revenue range of 25M-50M for New Era, indicating ample room to upsell scalable managed services, cloud workloads, and contact center enhancements as SMB customers mature.

Diverse Tech Stack Utilize CTI’s experience across Collaboration/VoIP/Cloud, Networking/Wireless, Security, Data Center, Analytics and Mobility to position integrated solutions that combine UCaaS, security posture, and data analytics for competitive differentiation.

Strategic Partnerships Recent partnerships and recognition within the New Era ecosystem (MSP 500 Elite, Tech Elite 250) signal a favorable market stance; leverage partner programs to co-sell CX, AI-ready solutions, and channel-driven growth with CTI as a gateway into existing New Era accounts.

Growing Market Demand Industry momentum toward AI-ready customer experience and flexible CX solutions for SMBs aligns with CTI’s capabilities and New Era’s partner initiatives; target upcoming RFPs and mid-market opportunities requiring unified communications, contact center, and analytics workloads.