Market footprint Leverage Constellation Brands NZ&A’s status as a major wine producer in New Zealand with presence in Marlborough and Hawke’s Bay, plus a Sydney sales team, to cross-sell premium Kim Crawford, Selaks, and Tipping Point wines into hospitality, retailers, and corporate gifting across Australasia.

Portfolio leverage Position the broader Constellation Brands portfolio to expand local distribution of high-performing wine brands alongside spirits and beer, targeting on-trade and off-trade partners seeking diversified premium beverage assortments.

Strategic partnerships Capitalize on past collaborations (e.g., Modelo Group, Slocum & Sons events) to create co-branded promotions, tastings, and experiential campaigns in key markets to boost visibility and accelerate new account acquisition.

Digital enablement Utilize current tech stack (SAP, analytics, Confluence) to deliver data-driven account targeting, personalized promotions, and streamlined order-to-cash experiences for retailers and distributors, improving win rates and repeat orders.

Growth opportunities Explore expansion of product lines such as low-calorie or craft offerings (inspired by Kim Crawford Illuminate and Corona Hard Seltzer trends) to capture health-conscious and millennial/Gen Z segments across NZ, Australia, and Italy-supported operations.