Insights

Comprehensive Industry Presence Dealertrack’s integration of digital sales, finance, and post-sale solutions positions it as a key player in automotive retail technology, offering opportunities to upsell integrated packages to dealerships seeking efficiency and transparency improvements.

Strategic Expansion With recent acquisitions like eCarList and new product launches such as the Dealer Match Dashboard and Synthetic ID Fraud Alert, there are ongoing opportunities to present advanced solutions that enhance dealer operations and compliance.

Strong Market Engagement Dealertrack’s partnerships, including collaborations with HCC Loans and Motive Retail, demonstrate active market traction and potential to identify clients looking for streamlined financing and integration solutions.

Growth in Financial Solutions The deployment of identity fraud alerts and other compliance tools signals a focus on risk management, offering an opening to propose comprehensive security and fraud prevention services to dealership networks.

Tech Stack Compatibility Utilizing a broad range of enterprise tech tools suggests opportunities for offering tailored integrations or complementary software solutions that align with Dealertrack’s existing infrastructure and drive technological advancements.

Dealertrack Technologies / Drive Current, Inc. Tech Stack

Dealertrack Technologies / Drive Current, Inc. uses 8 technology products and services including Optimizely, The Trade Desk, Lucide, and more. Explore Dealertrack Technologies / Drive Current, Inc.'s tech stack below.

  • Optimizely
    A/B Testing
  • The Trade Desk
    Advertising
  • Lucide
    Font Scripts
  • Underscore.js
    Javascript Libraries
  • Oracle Essbase
    Middleware Software
  • UNIX
    Operating Systems
  • .NET
    Programming Languages
  • X-Content-Type-Options
    Web & Portal Technology

Dealertrack Technologies / Drive Current, Inc.'s Email Address Formats

Dealertrack Technologies / Drive Current, Inc. uses at least 1 format(s):
Dealertrack Technologies / Drive Current, Inc. Email FormatsExamplePercentage
First.Last@dealertrack.comJohn.Doe@dealertrack.com
94%
FirstLast@dealertrack.comJohnDoe@dealertrack.com
4%
FLast@dealertrack.comJDoe@dealertrack.com
2%

Frequently Asked Questions

What is Dealertrack Technologies / Drive Current, Inc.'s phone number?

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You can contact Dealertrack Technologies / Drive Current, Inc.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Dealertrack Technologies / Drive Current, Inc.'s official website and social media links?

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Dealertrack Technologies / Drive Current, Inc.'s official website is dealertrack.com and has social profiles on LinkedIn.

How much revenue does Dealertrack Technologies / Drive Current, Inc. generate?

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As of February 2026, Dealertrack Technologies / Drive Current, Inc.'s annual revenue is estimated to be $854M.

What is Dealertrack Technologies / Drive Current, Inc.'s SIC code NAICS code?

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Dealertrack Technologies / Drive Current, Inc.'s SIC code is 6799 - Investors, Not Elsewhere Classified NAICS code is 5112 - Software Publishers.

How many employees does Dealertrack Technologies / Drive Current, Inc. have currently?

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As of February 2026, Dealertrack Technologies / Drive Current, Inc. has approximately 27 employees across 2 continents, including North AmericaAsia. Key team members include Ceo At Rts Technologies: A. G.Chief Executive Officer: G. T.Chief Executive Officer Chief Financial Officer Vice President Director: P. M.. Explore Dealertrack Technologies / Drive Current, Inc.'s employee directory with LeadIQ.

What industry does Dealertrack Technologies / Drive Current, Inc. belong to?

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Dealertrack Technologies / Drive Current, Inc. operates in the Software Development industry.

What technology does Dealertrack Technologies / Drive Current, Inc. use?

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Dealertrack Technologies / Drive Current, Inc.'s tech stack includes OptimizelyThe Trade DeskLucideUnderscore.jsOracle EssbaseUNIX.NETX-Content-Type-Options.

What is Dealertrack Technologies / Drive Current, Inc.'s email format?

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Dealertrack Technologies / Drive Current, Inc.'s email format typically follows the pattern of First.Last@dealertrack.com. Find more Dealertrack Technologies / Drive Current, Inc. email formats with LeadIQ.

Dealertrack Technologies / Drive Current, Inc.

Software Development11-50 Employees

Founded in 2001, Dealertrack’s (Nasdaq: TRAK) reputation for intuitive, insightful innovation began by creating the pioneering digital Sales and F&I products that automotive retailers of all sizes rely on to this day. Over the last 15 years, a series of strategic partnerships and acquisitions has helped the company become the most comprehensive, connected solution in the industry, with products and services that encompass every step in the process of selling a car. From inventory acquisition to marketing, credit applications and financing, through post sale and service, Dealertrack’s integrated approach is the benchmark for the transparency, efficiency, and control that dealers survive and thrive on.

Section iconCompany Overview

Phone number
SIC Code
6799 - Investors, Not Elsewhere Classified
NAICS Code
5112 - Software Publishers
Employees
11-50

Section iconFunding & Financials

  • $10M$25M

    Dealertrack Technologies / Drive Current, Inc.'s revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Dealertrack Technologies / Drive Current, Inc.'s revenue is estimated to be in the range of $10M$25M

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