Insights

Expanding Product Lines Diadora is actively diversifying its product offerings by launching capsule collections for kids and featuring innovative footwear such as the lightweight Atomo Star trainer. This presents an opportunity to target new customer segments like families and performance-focused athletes, expanding sales channels and market reach.

Sustainability Focus The company's collaboration with contemporary brands like Colville to create capsule collections that fuse craftsmanship with sustainability indicates a strong commitment to eco-friendly products. Sales efforts can capitalize on the growing consumer demand for sustainable and ethically produced sporting goods and apparel.

Global Presence and Sponsorships With a presence in over 60 countries and recent engagement at world championships, Diadora’s international exposure and sponsorships offer strategic opportunities to leverage brand visibility through targeted B2B partnerships and sponsorship deals, especially in high-profile sporting events.

Targeted Market Segments Diadora is emphasizing sport performance in key areas such as running, tennis, and soccer, alongside fashion-oriented lines like heritage collections. Tailored sales strategies focusing on these niche segments can drive higher conversion rates and deepen penetration in both athletic and lifestyle markets.

Leadership and Innovation Recent high-profile hires and product launches like the Maximus Elite LE 'Gold' edition underscore the company’s focus on innovation and brand strengthening. Investment in new marketing leadership and cutting-edge product development provides a foundation to boost brand prestige and unlock premium market segments.

Diadora Tech Stack

Diadora uses 8 technology products and services including PayPal Marketing Solutions, jsDelivr, Cloudflare CDN, and more. Explore Diadora's tech stack below.

  • PayPal Marketing Solutions
    Analytics
  • jsDelivr
    Content Delivery Network
  • Cloudflare CDN
    Content Delivery Network
  • Headroom.js
    Javascript Libraries
  • reCAPTCHA
    Security
  • Iconosquare
    Social Media Analytics And Monitoring
  • X-Content-Type-Options
    Web & Portal Technology
  • Adobe Fonts
    Web Fonts

Media & News

Diadora's Email Address Formats

Diadora uses at least 1 format(s):
Diadora Email FormatsExamplePercentage
First.Last@diadora.comJohn.Doe@diadora.com
49%
First.MiddleLast@diadora.comJohn.MichaelDoe@diadora.com
1%
Last.First@diadora.comDoe.John@diadora.com
1%
First.Last@diadora.comJohn.Doe@diadora.com
49%

Frequently Asked Questions

Where is Diadora's headquarters located?

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Diadora's main headquarters is located at Via Montello, 80, Caerano di San Marco, Treviso 31031, IT. The company has employees across 6 continents, including EuropeNorth AmericaAsia.

What is Diadora's official website and social media links?

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Diadora's official website is diadora.com and has social profiles on LinkedIn.

What is Diadora's NAICS code?

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Diadora's NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does Diadora have currently?

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As of October 2025, Diadora has approximately 528 employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief Marketing Officer Us: R. E.Chief Marketing Officer: A. G.Chief Operating Officer: L. G.. Explore Diadora's employee directory with LeadIQ.

What industry does Diadora belong to?

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Diadora operates in the Sporting Goods Manufacturing industry.

What technology does Diadora use?

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Diadora's tech stack includes PayPal Marketing SolutionsjsDelivrCloudflare CDNHeadroom.jsreCAPTCHAIconosquareX-Content-Type-OptionsAdobe Fonts.

What is Diadora's email format?

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Diadora's email format typically follows the pattern of First.Last@diadora.com. Find more Diadora email formats with LeadIQ.

When was Diadora founded?

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Diadora was founded in 1948.
Diadora

Diadora

Sporting Goods ManufacturingItaly501-1000 Employees

For 70 years, Diadora has been writing some of the most exciting pages of sport history. Headquartered in Caerano di San Marco (TV) Italy, it has made performance, quality, research and style the key values for its sporting and lifestyle goods.
Diadora was born in 1948 to spark, inspire and give voice to consumer. Serve them everywhere  and anytime in sport, in lifestyle as well as in work through Brands founded on passion, authenticity, cutting-edge design and technological innovations.
Today, the brand is present in more than 60 countries across the world and is continuing its expansion thanks to a vast array of products, from footwear to apparel,  that are centered on sport performance lines - with a special focus on running, tennis and soccer - and on fashion and style, with the high-end Heritage collection and the fresh and urban Sportswear line.

Section iconCompany Overview

Headquarters
Via Montello, 80, Caerano di San Marco, Treviso 31031, IT
NAICS Code
33992 - Sporting and Athletic Goods Manufacturing
Founded
1948
Employees
501-1000

Section iconFunding & Financials

  • $10M$25M

    Diadora's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Diadora's revenue is estimated to be in the range of $10M$25M

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