Insights

Acquisition Opportunity DivideBuy was acquired by Zopa Bank in 2023, indicating potential alignment with Zopa’s broader financial ecosystem and cross-sell of POS credit solutions to Zopa’s merchant and customer base.

POS Finance Leadership As a leading UK POS finance provider with interest free options and seamless eCommerce integrations (Shopify, Magento, WooCommerce, Craft Commerce), there are clear upsell paths to retailers seeking higher checkout conversion, reduced cart abandonment, and increased average order value.

Merchants Network Recent and ongoing partnerships with retailers, Acquired Limited, Sixlogs (Salesforce), Sleep.8, and various home improvement retailers suggest a growing ecosystem that can be leveraged to onboard additional merchants via co-marketing and bundled solutions.

Data and Insights Customer insights and demand for interest free credit are rising, with surveys indicating a significant share of UK consumers planning to use interest free options in the next year, signaling opportunities to position DivideBuy as the preferred checkout financing option.

Growth Readiness Strong funding and a lean team profile, plus a track record of technology-centric partnerships, position DivideBuy to scale through merchant-focused onboarding, enterprise sales motions, and expanded embedment via existing tech stacks and CRM integrations.

DivideBuy Tech Stack

DivideBuy uses 8 technology products and services including Leadfeeder, Craft Commerce, Magento, and more. Explore DivideBuy's tech stack below.

  • Leadfeeder
    Analytics
  • Craft Commerce
    E-commerce
  • Magento
    E-commerce
  • Floating UI
    Javascript Libraries
  • CloudFlareJS
    Javascript Libraries
  • Pardot
    Marketing
  • Google Search Console
    Web Analytics
  • AddToAny Share Buttons
    Web Platform Extensions

Media & News

DivideBuy's Email Address Formats

DivideBuy uses at least 1 format(s):
DivideBuy Email FormatsExamplePercentage
First.Last@dividebuy.co.ukJohn.Doe@dividebuy.co.uk
92%
Last@dividebuy.co.ukDoe@dividebuy.co.uk
4%
First@dividebuy.co.ukJohn@dividebuy.co.uk
2%
Fir.Last@dividebuy.co.ukJoh.Doe@dividebuy.co.uk
2%

Frequently Asked Questions

What is DivideBuy's phone number?

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You can contact DivideBuy's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is DivideBuy's official website and social media links?

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DivideBuy's official website is dividebuy.co.uk and has social profiles on LinkedInCrunchbase.

How much revenue does DivideBuy generate?

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As of July 2026, DivideBuy's annual revenue is estimated to be $1M - $10M.

What is DivideBuy's NAICS code?

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DivideBuy's NAICS code is 52 - Finance and Insurance.

How many employees does DivideBuy have currently?

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As of July 2026, DivideBuy has approximately 10 employees across 1 continents, including Europe. Key team members include Cto: A. G.Cto: A. G.Chief Marketing Officer: J. B.. Explore DivideBuy's employee directory with LeadIQ.

What industry does DivideBuy belong to?

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DivideBuy operates in the Financial Services industry.

What technology does DivideBuy use?

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DivideBuy's tech stack includes LeadfeederCraft CommerceMagentoFloating UICloudFlareJSPardotGoogle Search ConsoleAddToAny Share Buttons.

What is DivideBuy's email format?

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DivideBuy's email format typically follows the pattern of First.Last@dividebuy.co.uk. Find more DivideBuy email formats with LeadIQ.

How much funding has DivideBuy raised to date?

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As of July 2026, DivideBuy has raised $493M in funding. The last funding round occurred on Sep 09, 2021.

When was DivideBuy founded?

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DivideBuy was founded in 2012.
DivideBuy logo

DivideBuy

Financial ServicesEngland, United Kingdom2-10 Employees

DivideBuy is a UK-based financial services provider offering interest-free financing at the point of sale. Working with large retailers, it supplies point-of-sale credit options that let customers pay flexibly at checkout. Its approach centers on a straightforward, interest-free payment method that can help merchants increase sales, reduce basket abandonment, and raise average order value.

Its ecommerce credit plugin integrates with popular online store platforms to enable this option within shopping carts. The company is based in Newcastle-under-Lyme, England, and operates with a small team in the UK fintech sector. In 2023, DivideBuy announced the appointment of Amanda Robinson as Enterprise Business Development Manager to support enterprise growth.

Section iconCompany Overview

Phone number
NAICS Code
52 - Finance and Insurance
Founded
2012
Employees
2-10

Section iconFunding & Financials

  • $493M

    DivideBuy has raised a total of $493M of funding over 3 rounds. Their latest funding round was raised on Sep 09, 2021as a private_equity.

  • $1M - $10M

    DivideBuy's revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $493M

    DivideBuy has raised a total of $493M of funding over 3 rounds. Their latest funding round was raised on Sep 09, 2021as a private_equity.

  • $1M - $10M

    DivideBuy's revenue is estimated to be in the range of $1M - $10M

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