Wholesale network Leverage Easy Tiger’s established wholesale bakery network that supplies hundreds of Austin restaurants, cafes, hotels, and grocers, including H-E-B and Whole Foods, to explore cross‑sell opportunities for partner foodservice distributors and retail channels.

Local branding Capitalize on local award recognition and media features (Best Bakery, Best Patio, Best Happy Hour; PBS feature) to position promotional partnerships, co‑branded events, or limited edition offerings that drive foot traffic and wholesale orders.

Leadership(seq) With a new CEO appointed in May 2024, engage in a strategic outreach to align on growth initiatives, potential channel expansion, and targeted sales campaigns that accompany organizational changes and a refreshed strategic direction.

Expansion history Highlight Easy Tiger’s footprint growth including multiple Austin locations and prior closures/relocations to identify stability and future site acquisition or pop‑up opportunities, as well as potential management of multiple concept offerings.

Digital readiness Utilize the tech stack and online presence to run data‑driven marketing, e‑commerce, or delivery partnerships; propose integrations with delivery platforms, loyalty programs, and wholesale ordering portals to streamline procurement for B2B customers.