Empower Research
Research ServicesNew York, United States51-200 Employees
Empower Research is a research services firm that provides integrated media and business research to global clients. By combining listening techniques with human analysis, the company aims to uncover stakeholder perceptions and needs to support more effective engagement, offering services in data management, media monitoring and measurement, and social media–led research. Its client base includes professionals in brand management, public relations, advertising, and media within Fortune 2000 companies across the U.S. and parts of Europe, seeking insights into conversations within their ecosystems. The firm positions itself within the research services industry as a provider that pairs technology-driven approaches with human intelligence to deliver customized insights. Based in New York, Empower Research has a history dating back to 2004, and operates as part of Genpact, a larger organization focused on business process and technology management. A recent development noted is the company's launch of an initial research survey, indicating ongoing activity and expansion in its research offerings.
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