Digital go-to-market Esko offers integrated software and hardware to accelerate go-to-market packaging and marketing content. Opportunity: position to CPG and Life Science firms seeking faster, right-first-time packaging workflows and regulatory content management, highlighting efficiency and cost savings.

AI and automation Recent launches include AI-powered packaging cloud, Packaging Artwork Suite for Illustrator, and agentic AI capabilities. Opportunity: upsell to brands and print houses needing intelligentArtwork tooling, automated design-to-production processes, and enhanced collaboration across suppliers.

Strategic partnerships Esko and sister companies like Videojet Technologies are showcasing a complete design-to-production workflow at major events. Opportunity: pursue cross-sell and co-sell with packaging printers, converters, and marking/coding providers to offer end-to-end solutions.

Industry momentum Launches at Esko World 2026 and leadership updates signal growth and active investment in branding, packaging, and compliance workflows. Opportunity: engage growth-focused accounts eyeing digital transformation, regulatory content management, and faster time-to-market.

Financial health & scale With substantial revenue and a mid-size global footprint, Esko sits in a favorable position for mid-market and high-end packaging solutions. Opportunity: target mid-sized CPGs and labelling firms seeking enterprise-grade packaging software, automation, and scalable cloud-based workflows.