Insights

Growth Potential Small to mid-size software studio with a focus on enabling creators offers an opportunity to upsell creative workflow tools, motion design services, and scalable SaaS solutions that integrate with their current tech stack (AWS, GCP, Kubernetes, Stripe, Segment, Datadog).

Tech Stack Fit Engage with Fable on capabilities around cloud infrastructure, analytics, and collaboration tooling. Their use of Kubernetes, cloud platforms, and design tools suggests a need for optimized deployment, observability, and design-to-production pipelines to accelerate project delivery.

Partnership Potential As a 11-50 employee creative studio, Fable may benefit from technology partnerships, co-marketing, and referral programs with cloud, design software, and fintech ecosystems (AWS/GCP, Figma, Intercom, Stripe) to expand reach and capabilities.

Financial Levers With modest revenue and recent funding, there is room for scalable value propositions—such as subscription-based tooling, managed services, or bundled creative production packages—that align with their growth stage and funding trajectory.

Market Trends The broader AI and creator economy landscape, plus the prevalence of semiconductors and AI infrastructure trends in the news, indicates potential demand for AI-assisted motion design, accelerated content creation, and integrations that enhance storytelling for digital audiences.

Similar companies to Fable

Fable Tech Stack

Fable uses 8 technology products and services including Amazon Web Services, Kubernetes, Segment, and more. Explore Fable's tech stack below.

Media & News

Fable's Email Address Formats

Fable uses at least 3 email formats:
Fable Email FormatsExamplePercentage
First@fable.appJohn@fable.app
84%
Last@fable.appDoe@fable.app
12%
FirstLast@fable.appJohnDoe@fable.app
4%

Frequently Asked Questions

What is Fable's stock symbol?

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Fable is a publicly traded company; the company's stock symbol is SMHX.

What is Fable's official website and social media links?

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Fable's official website is fable.app and has social profiles on LinkedIn and Crunchbase.

How much revenue does Fable generate?

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As of October 2026, Fable's annual revenue is estimated to be $1M - $10M.

What is Fable's NAICS code?

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Fable's NAICS code is 5112 - Software Publishers.

How many employees does Fable have currently?

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As of October 2026, Fable has approximately 14 employees across 2 continents, including North America and Europe. Key team members include Freelance Art Director, Illustrator, Animator: J. L. M. Explore Fable's employee directory with LeadIQ.

What industry does Fable belong to?

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Fable operates in the Software Development industry.

What technology does Fable use?

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Fable's tech stack includes Amazon Web Services, Kubernetes, Segment, Figma, Google Cloud Platform, Intercom, Stripe and Datadog.

What is Fable's email format?

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Fable's email format typically follows the pattern of First@fable.app. Find more Fable email formats with LeadIQ.

How much funding has Fable raised to date?

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As of October 2026, Fable has raised $19M in funding. The last funding round occurred on Dec 07, 2021 for $15M.

When was Fable founded?

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Fable was founded in 2019.
Fable logo

Fable

Software DevelopmentNew York, United States11-50 Employees

Fable is a software development company based in New York City, New York. It positions itself as a modern creative studio focused on empowering creators to tell stories through motion. The organization emphasizes accessibility and opportunity for a wide range of creators, and it operates with a relatively small to mid-sized team.

Operating in the software development industry, Fable sits at the intersection of technology and creative storytelling. The company maintains its online presence at fable.app.

Section iconCompany Overview

Website
fable.app
Stock Symbol
SMHX
NAICS Code
5112 - Software Publishers
Founded
2019
Employees
11-50

Section iconFunding & Financials

  • $19M

    Fable has raised a total of $19M of funding over 2 rounds. Their latest funding round was raised on Dec 07, 2021 in the amount of $15M as a Series A.

  • $1M - $10M

    Fable's revenue is estimated to be in the range of $1M - $10M

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