Insights

Ecommerce Expertise Flat River Group's position as a leading end-to-end ecommerce distributor with a proven track record of rapid sales growth and vendor brand integrity presents a strong opportunity to expand relationships with new consumer goods manufacturers seeking reliable distribution partners.

Strategic Partnerships Recent collaborations, such as the partnership with Knobez LLC to accelerate retail expansion, highlight Flat River Group's capability to support companies looking to scale their retail presence, making them an attractive partner for brands aiming to enter or grow within retail channels.

Product Expansion The ongoing releases of new products like Lunar Rush, Sunrise Lane, and The Bazaars of Ubar demonstrate the company's active role in product launches, offering sales opportunities with novelty-driven marketing campaigns and retail placements for innovative games and hobby products.

Acquisition and Growth The acquisition of Synapses Games and recent asset sales indicate a strategic approach to portfolio management, creating avenues to identify emerging brands and niche consumer products that align with Flat River Group's distribution strengths for targeted sales pursuits.

Market Position With a diversified client base and partnerships across toy, outdoor, pet, and home sectors—and revenue estimates between 10 to 50 million—Flat River Group's market positioning offers prospects for collaboration with brands looking for a trusted distributor to help scale their retail distribution and increase market share.

Flat River Group Tech Stack

Flat River Group uses 8 technology products and services including Google Analytics Enhanced eCommerce, ISO 14001, SAP, and more. Explore Flat River Group's tech stack below.

  • Google Analytics Enhanced eCommerce
    Analytics
  • ISO 14001
    Certificates
  • SAP
    Customer Relationship Management
  • Goober
    Javascript Libraries
  • Priority Hints
    Performance
  • Python
    Programming Languages
  • Java
    Programming Languages
  • Google Analytics
    Web Analytics

Flat River Group's Email Address Formats

Flat River Group uses at least 1 format(s):
Flat River Group Email FormatsExamplePercentage
FLast@flatrivergroup.comJDoe@flatrivergroup.com
53%
First@flatrivergroup.comJohn@flatrivergroup.com
37%
FirstLast@flatrivergroup.comJohnDoe@flatrivergroup.com
6%
Last@flatrivergroup.comDoe@flatrivergroup.com
4%

Frequently Asked Questions

Where is Flat River Group's headquarters located?

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Flat River Group's main headquarters is located at 306 Reed St, Belding, Michigan 48809, US. The company has employees across 2 continents, including North AmericaAsia.

What is Flat River Group's phone number?

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You can contact Flat River Group's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Flat River Group's official website and social media links?

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Flat River Group's official website is flatrivergroup.com and has social profiles on LinkedInCrunchbase.

What is Flat River Group's SIC code NAICS code?

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Flat River Group's SIC code is 4731 - Arrangement of Transportation of Freight and Cargo NAICS code is 44-45 - Retail Trade.

How many employees does Flat River Group have currently?

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As of October 2025, Flat River Group has approximately 135 employees across 2 continents, including North AmericaAsia. Key team members include Chief Executive Officer, Co-Founder: M. S.Chief Financial Officer: K. L.Vp Of Ecommerce Sales: M. G.. Explore Flat River Group's employee directory with LeadIQ.

What industry does Flat River Group belong to?

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Flat River Group operates in the Retail industry.

What technology does Flat River Group use?

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Flat River Group's tech stack includes Google Analytics Enhanced eCommerceISO 14001SAPGooberPriority HintsPythonJavaGoogle Analytics.

What is Flat River Group's email format?

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Flat River Group's email format typically follows the pattern of FLast@flatrivergroup.com. Find more Flat River Group email formats with LeadIQ.

When was Flat River Group founded?

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Flat River Group was founded in 2011.

Flat River Group

RetailUnited States51-200 Employees

Flat River Group is a leading end-to-end ecommerce distributor. We take our vendors’ businesses to the next level by owning their inventory and facilitating rapid sales growth, all while maintaining brand integrity and elevating reputation. We are truly a unique partner, with 20+ retailer parternships and best-in-class dropship capability. We specialize in partnering with consumer goods manufacturers including toys & games, pets, outdoor sporting goods, home, patio, lawn & garden and more.

Section iconCompany Overview

Headquarters
306 Reed St, Belding, Michigan 48809, US
Phone number
SIC Code
4731 - Arrangement of Transportation of Freight and Cargo
NAICS Code
44-45 - Retail Trade
Founded
2011
Employees
51-200

Section iconFunding & Financials

  • $100M$250M

    Flat River Group's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Flat River Group's revenue is estimated to be in the range of $100M$250M

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