Growing Firm Size With a recent merger increasing their attorney count to nearly 400 and expanding to 14 offices, Freeborn & Peters LLP demonstrates rapid growth, indicating a potential need for scalable legal and operational solutions that support expanding firm infrastructure.

Strategic Mergers and Partnerships The firm’s active pursuit of mergers, including recent collaborations with Smith Gambrell & Russell and Abl Law, suggests openness to strategic alliances, presenting opportunities to offer integration services, joint marketing initiatives, or technology platforms that facilitate seamless firm consolidations.

Technological Integration Utilizing diverse digital tools such as MySQL, Yoast SEO, and Ninja Forms highlights a focus on digital presence and operational efficiency, creating avenues for sales of legal technology solutions, cybersecurity services, or digital marketing support tailored for law firms.

Industry Recognition Receiving awards like the NAWIC Super Sponsor signals strong industry engagement and high visibility, which could be leveraged to offer brand enhancement services, event sponsorship opportunities, or reputation management solutions targeting similar prestigious clients.

Revenue and Market Potential With an annual revenue between 25 and 50 million dollars, Freeborn & Peters LLP presents a substantial client profile, opening possibilities for premium legal, consulting, or enterprise software solutions designed for mid-sized legal practices seeking competitive advantage.