Target Market Focus Fusion Connex specializes in providing enterprise-level IT solutions tailored for small and medium-sized businesses within the New England region, presenting an opportunity to expand their customer base across similar regional markets.

Service Portfolio Expansion With core expertise in Wi-Fi networking, security camera installations, and network services, there is potential to upsell advanced cybersecurity, cloud services, and modernization solutions to existing clients.

Growth Potential Operating with revenue between one million and ten million dollars and a lean team of 11-50 employees, Fusion Connex is in a growth phase, which could benefit from strategic investments in marketing and broader service offerings.

Competitive Edge Given their emphasis on high-quality, reliable service comparable to larger firms yet at an affordable price, Fusion Connex can position itself as a value-driven alternative for SMBs seeking enterprise-level support.

Technology Stack Leverage Their use of popular tools like Google Workspace and Analytics indicates openness to cloud-based, collaborative, and data-driven solutions, enabling upselling opportunities around integrated IT systems and analytics services.