Sustainability Advantage Position Fusion Paperboard as the leading independent supplier of coated recycled paperboard in North America with strong certifications (RPA 100%, FSC, Rainforest Alliance) to target brand owners and packaging converters prioritizing recycled content and sustainability.

Local Capacity Leverage the Sprague, Connecticut mill location to pursue regional packaging converters and CPG brands seeking locally sourced, recycled paperboard solutions with reliable supply and shorter lead times.

Financial Levers Explore opportunities tied to Connecticut economic development programs and potential incentives based on past funding, emphasizing cost-competitive, sustainable packaging to win quotes from price-sensitive customers.

Growth Focus Highlight capability to scale with 100% recycled fiber inputs and high post-consumer content to attract customers transitioning from virgin or mixed fiber boards, offering a green premium without sacrificing performance.

Market Positioning Differentiate from large incumbents by emphasizing independence, niche specialization in coated recycled board, and certifications to win business from mid-market brands and regional converters seeking specialized grades like InverKote and InverFreez.