Innovation in Product G-Star RAW's recent launch of the Anatomic Denim range and limited-edition collaborations demonstrates a strong focus on innovative product offerings, which can be leveraged to introduce tech-driven customization or exclusive digital collections.
Creative Leadership With new creative directors from the Caribbean luxury sector and upcoming relaunch of RAW RESEARCH at Paris Fashion Week, there are opportunities to promote high-end, innovative, and sustainable materials or collaborations that align with bold artistic visions.
Digital Engagement The brand’s active use of experiential marketing, such as
$10B
$50M$100M
$1B$10B
$100M$250M
$1B$10B
$1B$10B
$250M$500MG-Star RAW uses 8 technology products and services including IBM Cognos Analytics, Bing Ads, Lumesse, and more. Explore G-Star RAW's tech stack below.
| G-Star RAW Email Formats | Percentage |
| First-Last@g-star.com | 68% |
| FLast@g-star.com | 26% |
| Last@g-star.com | 4% |
| FirstLast@g-star.com | 2% |
RetailNetherlands1001-5000 Employees
Founded in 1989, G-STAR has pioneered the future of denim through innovation, craftsmanship, sustainability, and creativity. Known for redefining the denim space, the brand blends a sophisticated edge with premium design and bold collaborations with icons like Pharrell Williams, Marc Newson and Snoop Dogg. With a rebellious spirit, G-STAR continues to challenge conventions, push boundaries and champion creative expression.
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Funding & FinancialsG-Star RAW's revenue is estimated to be in the range of $1B$10B
Funding & FinancialsG-Star RAW's revenue is estimated to be in the range of $1B$10B
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